Organizations have seen great success when a large part of their employee base also acts as social media contributors. Join us for a webinar on March 31th at 12pm ET.  Click here to register.

social media advice

August 25, 2014
In the early days of social media, branded marketing was mired in hackneyed and underhanded tactics meant to drive engagement. We've thankfully come a long way since those dark days, but there are still certain tactics that we need to put to rest. Five, in particular, continue to pock the face of social marketing.
May 31, 2013
This week, Socially Stephanie helps out a real estate agent in Atlanta whose real-life social shyness extends into the online world: "You'd think the social media revolution would have been the answer: fewer face-to-face meetings, just dash off an email and hit send! But it hasn't gotten easier."
May 24, 2013
In the inaugural post of our new social media advice column, social media pro Stephanie Frasco has some tips for Knackered Knitter in Nashville, who wants to know how to build up a social media presence for her knitting company...AND find time to actually knit.
July 12, 2012
Learn social media strategies used by top ranked brands on Awareness Inc’s Social Scorecard.
July 10, 2012
Awareness, Inc., analyzed the social performance of top brands in retail, services, and sports, using information from The Fan Page List, the official list of Facebook and Twitter brand pages, to uncover their secrets to success on Twitter and Facebook.
February 27, 2012
There is only one way to do social media and that is the way that works for you and your business. Focus on building and executing a social media plan that integrates with your business and helps you achieve your business and life goals.
September 26, 2011
“Why should I be on Twitter? No one cares what I’m doing and I don’t care what they are doing.” This is the most common answer for people who aren’t currently using the social media platform when asked about it.