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social tools

January 03, 2015
LinkedIn is tremendously powerful in helping each of us better connect with each other, as well as discover important new contacts. But as with any great tool, there are people that twist it in ways that were never intended. Over time, they start diminishing the value of the tool–or at least make the community using the tool very wary. LinkedIn LIONs, fit into that category.
August 16, 2014
Question: With so many options for social media and content marketing we are overwhelmed as to how we can maximize our online presence. Where should we start?
August 14, 2014
What apps are on the brink of tomorrow and what will mater the day after? We go into the details of the latest trends of social media apps. What are the trends among social media apps? They help us live a better life but not without a price. From the location tracking to shopping to staying fit — we talk about it all.
April 27, 2014
Over the past few years, I have tried and evaluated hundreds of tools, platforms, and social networks specifically for uncovering the best and most efficient social selling tools. Social selling reps are exceeding their counterparts and each day new tools are coming out to help sales teams embrace social selling.
May 24, 2011
"As a person from the b2b space and also a normal social media user for my personal connections, I think it is worthwhile for us to evaluate the existing social media for businesses today even before we decide about the “cost-effective” social thingy for our organization. So, I take this blog post to ask a few questions that will help us with this decision for our respective companies. On the flip side, these questions below will also help us understand where the social media stand as of today with respect to a b2b use."
April 07, 2010
Yesterday I wrote a post about Recognizing the Suck . After some reflection, I think that post is incomplete. To wit: It's not enough to recognize the suck . You must suck less. Social tools are one part of an overall circle of influence, not a replacement for anything. That said, they're also the...
October 07, 2009
If you ask some people out there what social computing and social software are all about for them, they would probably tell you that it's all about the tools, about this new set of social technologies, about all that fancy stuff that you can do on the Internet nowadays in a much simpler and more...
September 25, 2008
A client posed this question to me the other day as I was explaining some of the web tools he might use to promote himself and his business. “Everyone says I need a blog, but it seems like a lot of work,” he lamented to me. “I don't need another job!” Well, he's right. Having a professional blog is...
September 23, 2008
Recently I was reading an "old fashioned" publication, one my 5-year-old daughter checked out of the library. In it was the word "socialite." She asked me what it meant. I did my best to explain it to her in words she could understand. After I tucked her in I began thinking about what the term...
September 19, 2008
The term social media is used to describe the use of today's technology to distribute information and encourage people to connect with others who share a common interest. The use of electronic and internet tools allow users to actively participate in sharing information through comments,...