Hundreds of thousands of customer conversations happen on social media every day. Learn more about social listening on the next #SMTLive webinar. Register here.

startups

April 16, 2015
If you're interested in startups or an entrepreneur yourself, you've probably heard of Eric Ries. After founding his company IMVU, a 3D virtual avatar community which is now doing over $55M per year, Eric noticed there's a huge amount of inefficiency in how founder were building their businesses. This lead to Eric writing The Lean Startup . The Lean Startup is now an international movement, which includes conferences, workshops, and a community, with a mission to help thousands of entrepreneurs around the world build successful companies faster.
startups
April 14, 2015
We have all seen statements such as "Uber is worth four times more than Hertz, and it doesn't own a single car." While there is a kernel of truth to this statement -- Uber's latest round valued the company at $40B while Hertz's current market capitalization is $10B -- the difference between startup valuations (so-called "unicorns" with valuations of $1 billion or more) and publicly held companies' market capitalization is so profound that the two are hardly comparable. Understanding the distinction is vital if we want to cut through hype, understand risk and assess the market changes underway.
February 27, 2015
I’ve seen many successful startups emerge and flourish outside of Silicon Valley, like Hootsuite, Jive, Bazaarvoice, Omniture, Spredfast, Sprinklr, BuddyMedia, BlaBlaCar, Freelancer, and a plethora of Chinese tech companies that are worth billions and billions, so I guess that rules out any suggestion that all startups must be in Silicon Valley.
January 14, 2015
When Airbnb launched in Europe in 2011, their first move was to acquire German competitor Accoleo, establishing their first European office in Hamburg, Germany. This acquisition came after a mega funding round of $112 million at a $1 billion-plus valuation. Startups like Airbnb and Uber were founded on disruptive ideas that provided unique, alternative solutions to existing needs in the market.
January 05, 2015
Is it possible for startup companies to have Wikipedia pages? Using the company Instacart as an example, you will see that startup companies can qualify for Wikipedia pages. Wikipedia pages can be difficult to create. In addition to understanding the guidelines for formatting, referencing, and style of writing, you must also understanding what qualifies a topic for inclusion on Wikipedia.
December 03, 2014
Outlining some of the benefits of social media as a marketing and growth tool for entrepreneurs.
November 13, 2014
With any kind of business in the start-up process, there are three phases it will go through in order to grow: Traction, Transition, Growth. During each individual phase, the goals, metrics, volume, channels, optimization and team differ. In order to efficiently work through these phases towards success, you have to pay close attention to these differences and plan your actions for your product accordingly.
October 08, 2014
Are you convinced that you have the next great tech startup idea, if only you could connect with the right people? The fact is that there is no magical formula for connecting with leaders in your industry; it takes talent, hustle, and sometimes, a little bit of good old fashioned luck to rise to the top.
September 19, 2014
"Dear Socially Stephanie: I like to think of myself who is willing to try new tools and stay on top of the social media game. Are there any new sites that are worth trying out and can you give me a few examples of how a small business like mine might be able to use them?"
September 04, 2014
Starting a company is hard, and finding reliable advice along the way can be even harder. There are thousands of entrepreneurs, investors, and bloggers who churn out new business advice every day, but how can you trust that it’s advice worth taking? We’ve compiled a list of some of our favorite business blog.

Pages