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The idea of wearable technology as a mass market category is relatively new and still quite volatile -- where the expectations of change are very high. Moreover, some analysts say that user demand in the wearables market has already arrived, despite the relatively low adoption rates.
Apple, perhaps more than any other consumer brand, has always relied on evangelism from early consumers to propel its success. The big announcement of the iPhone 6 and Apple Watch this week signifies that this era may be over for five reasons.
While most of the tech and business press focused on the functionality of the Apple Watch, discreetly milling around the event were the fashion press, invited by Apple’s new fashion and design team. The fact that Apple Watch comes in three distinct collections — Apple Watch, Sport, and Apple Watch Edition — mirrors how fashion targets different demographics and tastes with separate lines.
comScore has released data from their latest market study, reporting key trends in the U.S. smartphone industry for July 2014. Apple ranked as the top smartphone manufacturer with 42.4 percent OEM market share, while Google Android led as the number one smartphone platform with 51.5 percent platform market share.
Times have changed since AT&T first introduced a video conferencing device in the 1960s, and so has the technology. Video conferences now use high definition to conduct online meetings between two or more people in remote locations.
Wearable tech is all the rage, but how can we use it in social media? Your events may provide the perfect backdrop for video shorts using Google Glass, GoPro, or Pivothead glasses.
Imagine a world where all manner of electrical and electronic devices are connected together via a wireless link -- that's the Internet of Everything. The installed base of active wireless connected devices will exceed 16 billion in 2014, that's about 20 percent more than in 2013, according to the latest market study by ABI Research. Moreover, the number of devices will more than double from the current level, with 40.9 billion forecast for 2020.
Cloud storage is a service which data is maintained, managed, and backed up “in the cloud”. It works just like the hard disk you have in your laptop – except that your data is better secured and can be accessed from anywhere with an Internet connection. In this post, we are going to take a closer look on this technology and check out (and compare) some of the most popular cloud storage services online. Enjoy!
As the worldwide marketplace absorbed more low-cost smartphones for mobile internet access, a new era gained momentum in the Global Networked Economy. The dominant smartphone operating systems (OS), Google Android and Apple iOS, saw their combined market share swell to 96.4 percent for the quarter, leaving little space for competitors. Android was the primary driver with its vendor partners shipping a total of 255.3 million Android-based smartphones in 2Q14 -- that's up by an impressive 33.3 percent year-over-year.
For the past 20+ years, there may have been no two positions in an organization more disconnected than marketing and technology. Today that is all different. Now the two are working together every day as the tools and applications that drive marketing are being found in the cloud, on mobile devices and in pockets of an organization where the IT department has little to no awareness of their use.