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A few months ago, my mother sent me a link to a YouTube video and told me to look for her among members of the choir. I watched the video. In it, folk singer Tony Turner sings a protest song against the Conservative government of Canadian Prime Minister Stephen Harper. The song is called “Harperman.” It’s a sendup of the misadventures of Stephen Harper and most of the choir members are from a Unitarian Church.
YouTube's new live-streaming service for gamers, YouTube Gaming, officially launches today. The extension of YouTube into live streaming services is an attempt to compete with Twitch Interactive, the burgeoning industry's current leader, which gets about 65 million visitors a month.
Generating quality leads is essential in any business, and especially e-commerce based businesses. One way to generate more quality leads is through the process of remarketing , and there are a lot of benefits that come with YouTube remarketing , specifical l y .
So, you want new customers, don’t you? With everyone vying for the attention of customers, the way to be the signal through the noise of marketing to these prospective customers is to do things that are unique and different. It is then that you will grow your customer base and bring them into your business.
YouTube has long been the leader in online video, but Facebook is moving fast, and may soon dominate the market. So which is better? This post looks at the pros and cons of each to help you decide which platform is better for your brand.
Armed with cameras, laptops, and the gift to produce visceral content, social media influencers are taking over the world. A report by Variety found that the five most influential figures among Americans ages 13-18 are all YouTube influencers, eclipsing mainstream celebrities including Jennifer Lawrence and Katy Perry,
Hank Green, YouTube star and member of the Vlog Brothers among other things, has accused Facebook of, essentially, lying about its recent success at becoming a center for online video and competing with YouTube in terms of total video views. The post on Medium, titled, "Theft, Lies, and Facebook Video" lays out the argument that, when it comes to online video, Facebook is cheating.
Google has answered the prayers of millions of users. But what does this mean for the general public and marketers alike? Google has been slowly moving itself away from Google+, its failed social network, yet made a sudden announcement this week: Google+ forced integration with YouTube will no longer exist .
Google has just published new figures that illustrate the platform’s substantial year-on-year growth. The time spent viewing YouTube videos has increased by 60% year-on-year (Q2 2015 compared to Q2 2014). This growth can be explained mainly by the use of mobile platforms, where users spend an average of 40 minutes per session, a 50% increase compared to the previous year.
Vertical videos are irritating in such a small way that it seems petty to complain about them, but that isn't going to stop me from doing so. The scourge of casually filmed footage, vertical video is what happens when someone shoots something with their smart phone and holds it in the typical vertical fashion.