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April 07, 2017
YouTube has announced a change to their Partner Program that will restrict users from being able to monetize their YouTube content till they reach 10,000 lifetime views on their channel.
YouTube Announces New 10k Views Threshold Before Creators Can Monetize Content | Social Media Today
April 06, 2017
YouTube has announced the launch of YouTube TV, the next step in the changing face of TV content.
On the Arrival of YouTube TV (and the Gradual Evolution of TV as You Know It) | Social Media Today
March 25, 2017
To get an accurate count of a YouTube ad’s conversion, you need to acquaint yourself with VTR.
View through rate graphic depicted as nine screens with varying results-some videos were viewed and some were not.
March 14, 2017
A new report has underlined the importance of Facebook native video over other video formats on the platform.
New Report Shows Facebook Native Video Significantly Outperforms Third Party Links | Social Media Today
March 14, 2017
Google has launched a new app to tap into rising video viewing trends.
Google Launches New Communal Video Viewing App ‘Uptime’ | Social Media Today
March 06, 2017
This new infographic from comScore highlights the importance of mobile for YouTube users, and some key consumer trends to keep in mind.
Mobile Usage Trends on YouTube [Infographic] | Social Media Today
March 01, 2017
YouTube has reported that people are now watching a billion hours of content on their platform every single day.
YouTube Serving a Billion Hours of Content Per Day, Underlining its Importance | Social Media Today
February 20, 2017
In a move that will be welcomed by many, YouTube has announced that they’re removing their non-skippable 30-second ads which appear before videos.
YouTube’s Removing 30-Second, Unskippable Pre-Roll Ads | Social Media Today
February 16, 2017
With video content on the rise, YouTube should be a key consideration for all brands.
Why YouTube Matters to Marketing [Infographic] | Social Media Today
February 14, 2017
YouTube has announced a new set of original programming for YouTube Kids, which is a significant move for the future of online video content.
YouTube Announces Exclusive Programming for YouTube Kids, New TV App | Social Media Today