Paul Chaney
Staff Writer, Small Business Trends | @pchaneyPaul Chaney is a Staff Writer for Small Business Trends where he covers industry news, including interviews with executives and industry leaders about the products, services, and trends affecting small businesses. Formerly, he was editor of Web Marketing Today and a longtime contributing editor for Practical Ecommerce.
He is also a veteran Internet marketer with 20 years of experience in helping small businesses learn how to use the web for marketing purposes. In addition to his role at Small Business Trends, Paul provides content marketing and social media consulting, training, writing, and editing services to small to medium-sized companies.
Paul is a sought-after speaker and author of several books, including The Digital Handshake: Seven Proven Strategies to Grow Your Business Using Social Media, published by John Wiley & Sons, The Social Commerce Handbook: 20 Secrets for Turning Social Media into Social Sales, and Realty Blogging: Build Your Brand and Out-Smart Your Competition, both published by McGraw-Hill.
He holds the distinction of leading the very first business blogging seminar ever held in Asia, in 2005, and, in 2011, introduced social media marketing to business owners in Ukraine, at the behest of the U.S. Department of Commerce. Paul has also served as technical editor of many (if not most) of the Internet marketing-related "For Dummies" books, including Buzz Marketing with Blogs For Dummies, the first book ever published to address the topic of business blogging exclusively.
116 articles by Paul Chaney
-
10 Black Friday Promotional Ideas Guaranteed to Drive Sales
Nov. 11, 2016 -
With Twitterfeed Closing, Consider Buffer and Dlvr.it as Worthy Alternatives
Oct. 19, 2016 -
Marketing with Emojis: 8 Dos and Don'ts
Sept. 1, 2016 -
7 Ways to Improve Your Instagram Presence
July 28, 2016 -
10 Brands Using Facebook Messenger Bots for Business
July 18, 2016 -
Facebook Messenger and the New World of Bots
June 16, 2016 -
Successful Social Commerce Companies? Not the Ones You Think
Jan. 13, 2013 -
10 Ways to Encourage Customer Ratings and Reviews
Dec. 26, 2012 -
Contemplating a Content Curation Concept
Sept. 6, 2012 -
Brands as Publishers: What a 'Rebel Mouse' Has to Say About Content Marketing
Sept. 5, 2012 -
Bloggers, What is the Price of Your Soul?
Sept. 1, 2010 -
Facebook Meets Goldilocks and the Three Bears
July 26, 2010 -
Social Plugins: Eight Reasons to Like Facebook
July 8, 2010 -
Will Changes to LinkedIn Groups Mean Changes in User's Attitudes?
July 7, 2010 -
Social Media Marketing: The Tail That Wags the Dog
June 4, 2010 -
LinkedIn Continues to Follow Where Facebook and Twitter Leads
April 30, 2010 -
Business Blogging: Is There a Right or Wrong Way?
Feb. 17, 2010 -
The Proprietary Web
Feb. 5, 2010 -
Blog Posting Formats Best Defined by Type of Blog
Nov. 17, 2009 -
Social Media Works for Small Business. I Have Proof.
Oct. 19, 2009 -
Today Marks Official Launch Day of The Digital Handshake
Sept. 22, 2009 -
Twitter may be a tool but it's not a machine
Sept. 7, 2009 -
The way The Digital Handshake will sell
Sept. 6, 2009 -
Twitter hires ex-Googler as COO; yet another reason I believe they will sell to Google
Sept. 3, 2009 -
Social media metrics that matter
Sept. 2, 2009