Robin Fray Carey
CEO, Social Media Today LLC | @robincareyIn 2007, Robin Carey founded Social Media Today, LLC, one of the first companies to manage online B2B communities that connect large organizations with people they want to influence. A veteran of the big-book print media world that included Fortune, Newsweek and BusinessWeek, she had built her reputation on architecting powerful strategies that delivered to blue-chip corporate clients and their agencies ways to corral and connect with their customers, and equally importantly, their customers' trusted influencers. As traditional media went digital, and the internet went social, Robin was one of the first to realize that the emerging social media platforms offered huge promise to corporations seeking to interact directly with, and learn from, their customers, their employees, and experts from the Ivy Towers, the Street and the Hill.
286 articles by Robin Fray Carey
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Influencer Marketing: It Worked in 1890 and It Works Even Better Now
Dec. 16, 2015 -
Launching the Fourth Annual Social Shake-Up Conference: The Biggest, Independent Conference for Social in the Enterprise
Dec. 15, 2015 -
Employee Advocacy Survey Webinar with Brand Cases from Humana and Spigit
Dec. 14, 2015 -
Using Big Data for Better Teleco Customer Service
Nov. 24, 2015 -
Influencer Marketing: It's the Uberization of Marketing
Nov. 15, 2015 -
Twitter: You Can't Live Without It
Nov. 12, 2015 -
Shel Israel's Lethal Generosity: This Revolution Was Not Televised
Nov. 5, 2015 -
#SMTLive Deep Dive into Data: Best Practices Report from Visa, PwC and Leader Networks
Nov. 2, 2015 -
The 2016 Social Shake-Up Conference
Oct. 29, 2015 -
A Blab With Shel Israel, One of the Smartest, Hippest People I Know
Oct. 26, 2015 -
Authenticity Pays: A Presentation from Nichole Kelly Sponsored by Netbase
Oct. 22, 2015 -
Help Social Media Today Serve You Better
Oct. 22, 2015 -
What We Have Here Is No Longer a Failure to Communicate
Oct. 15, 2015 -
If You Weren't Already Convinced That Engaged Employees Are the Answer...
Oct. 13, 2015 -
Employee Advocacy Comes of Age
Oct. 12, 2015 -
The Biggest Pain Point in Content Marketing
Oct. 5, 2015 -
Does Your Social Data Really Represent All Your Customers?
Sept. 24, 2015 -
Mindful Marketing: More than Just a Lot of Hot Yoga?
Sept. 19, 2015 -
#SMTLive Looks at Telecom and Making the Complex Simple
Sept. 15, 2015 -
Authentic Advertising: Is There Such a Beast?
Sept. 2, 2015 -
Social Listening: We Ain't Seen the Half of It
Sept. 1, 2015 -
Dispatches from the Social Data Revolution
Aug. 24, 2015 -
Rick Rudman to Head Tracx
Aug. 3, 2015 -
New Rules for Social Selling
June 19, 2015 -
Live from the Social Shake-Up 2015
June 3, 2015