On 30 September, Visibrain will host a live webinar, Maximise Your LinkedIn Strategy with Social Listening Insights. This free online session is tailored for communications, PR, and marketing professionals eager to improve their LinkedIn performance and leverage data-driven insights to achieve business impact.
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Once considered simply a professional networking platform, LinkedIn has become one of the most powerful channels for brand storytelling, executive positioning, and B2B engagement. It is where industry conversations take place and where reputations are built — but many organisations still struggle to fully exploit its potential. How do you stand out in an increasingly crowded space? How do you evaluate success? And how can LinkedIn support long-term communication goals?
This webinar will explore how social listening helps answer these questions. By analysing the conversations, trends, and signals shaping LinkedIn, brands can anticipate risks, uncover opportunities, and refine strategies in real time. Attendees will learn how to move beyond simple metrics and use advanced monitoring to strengthen their presence on the platform.
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Key insights will include three practical use cases:
Brand reputation management: Understand how to detect and respond to reputation issues on LinkedIn before they escalate.
Competitive intelligence: Gain visibility into competitor campaigns, positioning, and sector trends to keep your strategy ahead of the curve.
Influencer identification: Learn to spot credible voices who drive engagement in your industry and evaluate their true impact.
The session will also demonstrate how LinkedIn monitoring can be seamlessly integrated into broader PR and marketing plans, from thought leadership to crisis communication and lead generation.
The webinar will be led by Sophie von Mensenkampff, International Content Manager at Visibrain, and Nishay Arshad, Business Developer at Visibrain. Together, they will share real-world examples and actionable tips to help professionals transform LinkedIn from a simple networking site into a strategic communications asset.
By the end of the event, participants will walk away with a clear roadmap for elevating their LinkedIn strategy through social listening — gaining the tools to measure, benchmark, and optimise their brand presence with confidence.
Visibrain is a leading social listening platform that helps organisations understand, monitor, and anticipate online conversations. Designed for communication, marketing, and PR professionals, Visibrain provides real-time access to millions of posts from across social networks and online media.
Our platform delivers more than just data. By combining powerful monitoring technology with intuitive dashboards, Visibrain turns complex information into actionable insights. From tracking brand reputation to analysing crises, identifying influencers, or benchmarking competitors, we give businesses the tools they need to stay ahead of the conversation.
Trusted by global brands, agencies, and institutions, Visibrain is committed to providing reliable, precise, and transparent social data. With a strong focus on accuracy and usability, we enable professionals to make informed decisions, protect their reputation, and uncover new opportunities in an increasingly fast-moving digital landscape.
For more information, check out visibrain.com