Meta Faces New Challenge Over Its Ad-Free Subscription Offering

Meta’s facing another challenge in Europe over its ad-free subscription package. 

By Andrew Hutchinson • July 22, 2024

Meta Publishes Holiday Marketing Playbook

Some handy tips to assist in your holiday marketing plans.

By Andrew Hutchinson • July 18, 2024

Explore the Trendline➔

Top 5 stories from Social Media Today

A look at the recent top stories in social media and what they mean for marketers.

By Social Media Today staff

Instagram Tests Making the Messaging Icon the Main Focus

Instagram is exploring another way to lean into messaging. 

By Andrew Hutchinson • July 18, 2024

Instagram Expands Notes to Reels and Feed Posts

More Notes in more places for IG.

By Andrew Hutchinson • July 18, 2024

Meta Plans To Allow New Studies Into Instagram’s Impact on Teens

Meta will allow researchers to look into how IG usage impacts teens. 

By Andrew Hutchinson • July 17, 2024

Instagram Experiments With Super Likes for Stories

A new way to show extra interest in Stories content?

By Andrew Hutchinson • July 16, 2024

Instagram Will Enable You To Add 20 Audio Tracks to Reels

An interesting new addition for your Reels clips.

By Andrew Hutchinson • July 16, 2024

Instagram Is Restricting the Promotion of Variable Image Size Carousels

Carousel posts with full screen images are currently not eligible for boosting.

By Andrew Hutchinson • July 15, 2024

Instagram’s Looking to Enable Retrospective Tags for Collaborative Posts

Soon, you'll be able to tag collaborators after publishing an IG post. 

By Andrew Hutchinson • July 11, 2024

Instagram Shares Tips for Reels Creators

Looking to make Reels a bigger focus in your holiday campaigns?

By Andrew Hutchinson • July 10, 2024

Meta Shares Tips on How To Avoid Paying Apple Fees on Ads [Infographic]

Some handy notes on how to avoid paying extra charges on your promotions.

By Andrew Hutchinson • July 10, 2024

Instagram Shares Growth Tips in New Podcast

Insights into how creators are driving success in the app.

By Andrew Hutchinson • July 2, 2024

Instagram Chief Reiterates That Sends Are Now a Key Focus

Here's how you can align with Instagram's new algorithmic focus.

By Andrew Hutchinson • July 2, 2024

Meta Switches AI Labels From ‘Made With AI’ to ‘AI Info’ Tag

The move comes after the work of some photographers was tagged as AI content when it isn't.

By Andrew Hutchinson • July 1, 2024

EU Commission Says Meta’s Ad-Free Subscription Offering Violates DMA

The company could face big fines if the challenge is upheld.

By Andrew Hutchinson • July 1, 2024

Apple’s 30% Fee for Facebook and IG Ads Expands to More Regions

If you're buying Facebook or IG ads on iOS, you're going to be paying more.

By Andrew Hutchinson • June 27, 2024

Meta’s Apps Continue To Dominate the Download Charts

Meanwhile, X is well outside the top performers. 

By Andrew Hutchinson • June 24, 2024

Meta Brings Its AI Chatbot to Indian Users

Meta continues to push its new AI chatbot.

By Andrew Hutchinson • June 24, 2024

Instagram Experiments With Chat Widgets to Prompt More Engagement

Chat widgets would enable users to add additional indicators into their chats.

By Andrew Hutchinson • June 23, 2024

Instagram Adds Music for Carousel Posts With Video

Another music integration from IG. 

By Andrew Hutchinson • June 19, 2024

Instagram Adds Live Streams for Close Friends Only

A new way to encourage more intimate sharing in the app.

By Andrew Hutchinson • June 19, 2024

X Is Losing Ground as a News Source per Report

Despite Elon Musk’s efforts to make X a more trusted news source, consumers are still wary.

By Andrew Hutchinson • June 17, 2024

Instagram Tests Creator Insights Profile Performance Overview for Brands

A new way to glean quick insight into creator profiles in-app.

By Andrew Hutchinson • June 16, 2024

Threads Tests Updated Link Preview Display for Instagram Posts

The process displays single image and carousel posts from Instagram as full-size images in Threads, with the creator’s handle overlaid. 

By Andrew Hutchinson • June 12, 2024

Instagram Will Soon Enable Creators To Build AI Versions of Themselves

The main aim, Meta says, is to assist popular creators in dealing with admin tasks, like responding to fan comments.

By Andrew Hutchinson • June 12, 2024