7 articles by Bill Guertin

• How To Answer "I Don't Have Any Budget Left"

  March 29, 2011

• "No" is Simply "Not Today"

  March 23, 2011

• Getting Past Bertha: The Rules of Gatekeeper Engagement In Sales

  March 14, 2011

• What To Say When Your Prospect Says, "Call Me Back Later"

  March 10, 2011

• The Product of Your Product

  Dec. 30, 2010

• What's Your "Policy?"

  Dec. 14, 2010

• How Would You "Sell" LeBron James?

  June 30, 2010