Jo Lynn Deal is President of myMarketing Cafe, an online resource center for small business owners. She is recognized as an outstanding Central Florida business leader by The Business Journal and is a contributing author for some of the largest publications in the industry including PR News, Spin Sucks, Social Media Today, Project Eve, and The Examiner. Jo Lynn is the lead writer for the Cup of Jo blog providing fresh ideas and high-quality content covering marketing planning, social media, and integrated marketing communications.