Roope Heinilä
CEO, Smarp | @roopeheRoope Heinilä is a co-founder and CEO of Smarp which is a provider of the leading Employee Advocacy Software-as-a-Service platform. Smarp's core business is helping businesses harness the combined power of their employees on social media allow our client organizations to leverage collective power of their employees and their networks for functions such as communications, sales, recruitment and employer branding.
9 articles by Roope Heinilä
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Why Employee Advocacy Should Be Employees First
July 8, 2015 -
How to Choose Content for an Employee Advocacy Program
March 4, 2015 -
5 Things You Need to Understand to Run a Successful Employee Advocacy Program
June 25, 2014 -
Why You Shouldn't Ignore Non-US Social Media Platforms
Jan. 21, 2014 -
Using Big Data and Small Data to Optimize Social Media Marketing
Oct. 8, 2013 -
3 Things Social Media Managers Can Learn from Top Management
Sept. 10, 2013 -
The Future of Social Learning
July 30, 2013 -
Social Literacy as a Competitive Advantage
July 23, 2013 -
Evolution of the Social Brand [SLIDESHARE]
July 17, 2013