I'm happy to announce a new Convince and Convert initiative - Twitter 20. On a regular basis, I'll be interviewing social media and digital marketing luminaries on Twitter and posting the interviews here for review, comment, and posterity.
140 character questions (x20).
140 character answers.
Friday, October 10 (noon eastern, 9am pacific ) - Joseph Jaffe
The first Twitter 20 interview will be on Friday, October at noon eastern, 9am pacific with Joseph Jaffe (@jaffejuice) whose blog JaffeJuice is a must read (and in fact is subscribed to by 4818 folks).
A digital marketing and social media veteran, Mr. Jaffe is now the President of conversation marketing consultancy Crayon, and is the author of Join the Conversation, How to Engage Marketing-Weary Consumers with the Power of Community, Dialogue, and Partnership
I very much enjoyed Mr. Jaffe's presentation at the ExactTarget Connections conference, and I'm honored that he's agreed to be the first participant in the Twitter 20 interview series.
What Questions Do You Have for Joseph Jaffe? Leave Them in the Comments Below. Remember, 140 Characters or Less!
Convince and Convert Digital Marketing Blog. Advice, ideas, commentary and context about digital marketing, specifically for advertising agencies and PR firms. Written by 15-year Internet marketing strategist Jason Baer, the blog covers social media, SEO, PPC, email marketing, PR 2.0, mobile marketing, Internet advertising, Web strategy and Web site usability.