Have you considered the potential of affiliate marketing for your business?

Influencer marketing is the order of the day in digital marketing, but affiliate marketing is a similar process, though more strategically aligned with partner brands and businesses, as opposed to individual creators.

And the benefits can be significant - there's a reason why spending on affiliate marketing is expected to continue to see steady, double-digit increases over the coming years.

Providing more insight into the process, the team from Hosting Tribunal have put together this infographic, which covers the 'why and how' of affiliate programs, along with key stats and insights which could inform your own approach. 

Check out the full infographic below. 

A version of this post was first published on the Digital Information World blog.