Statistically, email marketing provides the highest ROI among marketing channels, but in order to generate the desired results, marketers need to invest in the right strategies. To maintain the attention of your subscribers, and keep them engaged in your emails, you need to come up with the right design and tactics, and that often requires incorporating fresh tools and functions.
To help with this, the infographic below looks at 11 newer email marketing trends and tools which can help add a new spin to your approach, and keep your audience engaged. Not all of these tips will be relevant for your business, but they might help get you thinking about what's possible, and how you can spice up your email outreach.