Social sharing is a huge element of content marketing. Achieving a high number of social shares is great for SEO, increases your credibility, and of course, improves your content's visibility.
While you don't have a whole lot of control over whether or not a piece of content goes viral, you do have control over your consistency and your content marketing mix. And let's face it: Some content formats are more shareable than others.
We teamed up with BuzzSumo to gather some information on the three most shared forms of content: "How To" posts, quizzes, and picture lists.
Find out why these formats are so popular in the infographic below!