Daniella Nabuco is the Senior Manager of Social and Digital Marketing at Materne North America, GoGo squeeZ. She oversees digital strategy, content creation, and social media community management for the popular healthy kids snack brand with a focus on engaging consumers in the social and digital realms. At GoGo squeeZ, Daniella has built a large and engaged social fan base, and has continuously worked to convert new consumers to the brand through various digital initiatives. Being at the forefront of the social media era has allowed Daniella to fully grasp and be nimble in the always-changing space. She's passionate about getting behind the psychology of people's online behaviors and creating sharable and engaging content that will inspire brand lovers both old and new. Prior to joining GoGo squeeZ, Daniella consulted for various travel and tech-startups in the South Florida area, helping them build their digital and social presence.
Im this episode, learn about her career progression, and why experiential and digital marketing are key for GoGo squeeZ.
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