Link building is one of the best ways to increase your site's popularity and attain high rankings in the search engines. Links reflect Value and Popularity so the search engines give better search result rankings to sites that have more backlinks.
Here are five link building tactics that work, starting with the easiest and going all the way to the top:
1. Get Organic Traffic By Contributing SEO Guest Posts.
Guest blogging is an easy way to get traffic to your site and reveal your expertise in a certain area. Links attained via guest posts are organic because they are used along with the contributing content and approved by webmasters.
Optimize your guest post for the search engines but never use more than three words in the anchor text, to make it appear natural. Also, make sure you also use your keywords in the title tag and content.
2. Syndicate Your Content.
Syndication is all about making your content available to other sites, like DMOZ, Digg, EzineArticles etc. The great thing about article directories is that their article pages rank very high in the search engines and send a lot of targeted traffic. More link sources include classifieds, e-mail lists, forums, blog comments and social media pages.
3. Build A "101 List".
We all love lists and 101 lists get bookmarked all the time because people simply can't resist sharing them. It doesn't matter if it's a list of 101 most common mistakes when starting a business, a 101 places you must visit before you die or any other list concerning your industry. Such lists get googled all the time and may become priceless resources with high authority.
4. Organize A Contest.
Hosting a contest makes a great linkbait idea. Just a few hundred dollars worth of prize can result in thousands of dollars worth of traffic, backlinks and a lot of interest in your website. Plus, who doesn't love getting something valuable for free? People will spread their freebie, share it with others and link back to it. Remember, if you give something valuable to your audience, then people will give back to you.
5. Copy Your Competition.
A sneak peak into the competition is always a good idea. Find out why your competitors are ranking higher in the search engines is crucial and can unveil more valuable link building tactics. Plus, you can find thousands of fantastic link prospects, as sites that link to your competitors are also likely to link to you.
The following tool will check the number of back links that your page has: http://www.iwebtool.com/backlink_checker. The following link will check the number of back links that the top 10 sites have based on your selected keyword and help you find relevant sites: http://www.webuildpages.com/seo-tools/whoischeck-bykeys.pl
Remember that links mean value. With that rule in mind, it will become evident that the best way of building powerful backlinks is through providing great resources and information that is unique and valuable.