Looks like the venerable AccuWeather brand is upping its game. Here's the announcement:
STATE COLLEGE, PA, April 3, 2013 - An expanded executive team was announced today by AccuWeather, Inc., the world's leading weather information source, reconfirming the company's focus on digital media. Jim Candor has been promoted to Chief Strategy Officer, Steven Smith has been promoted to Chief Digital Officer, and John Dokes, formerly of Marvel Entertainment, has been appointed Chief Marketing Officer.
Jim Candor's new position as Chief Strategy Officer is charged with developing corporate vision and strategies for the entire AccuWeather organization and for each business unit. Jim has most recently served as AccuWeather's Executive Vice President and Chief Business Officer for Digital Media.
"Much of our explosive growth is founded on our extensive partnerships with global digital manufacturers," said James Candor, Chief Strategy Officer. "In this new role, I look forward to strengthening these worldwide business relationships as well as identifying new partners for AccuWeather."
Steven Smith, AccuWeather's new Chief Digital Officer said, "I look forward to working across the entire digital landscape to continue our efforts to present the best-in-class weather information to our loyal audience." Steve will work closely with Jim and will be responsible for implementing the strategy for Digital Media through its various product offerings on both desktop and mobile. Steve was previously the Chief Information Officer, where he led creation of the infrastructure that now serves over one trillion weather requests per year.
John Dokes has joined AccuWeather as Chief Marketing Officer. He will be responsible for branding, visibility, demand creation, and lead generation across all AccuWeather business units. John has a long history of creating new products, increasing revenue, and developing innovative marketing initiatives at MTV Network-Viacom and Marvel Entertainment. He previously served as Senior Vice President of Integrated Sales and Marketing at Marvel Entertainment.
"I am excited to be joining the stellar AccuWeather team," said John Dokes, Chief Marketing Officer. "The worldwide recognition of the AccuWeather brand creates exciting marketing opportunities for both AccuWeather and our partners."
"These changes will allow the company to accelerate its digital growth path, while always continuing to deliver superior accuracy in weather information through all AccuWeather business units," said Dr. Joel N. Myers, Founder, Chairman and President of AccuWeather, Inc. "We are pleased to be able to recognize Jim and Steve, who have played a key role in our explosive digital growth, and welcome the opportunity to strengthen our team with the addition of John, a seasoned media executive."
"These changes are part of our worldwide expansion in which AccuWeather has emerged as the global leader in presenting weather information in digital media," said Barry Lee Myers, CEO of AccuWeather, Inc.