Really, should a CEO even spend any time interacting in social media?
Well no, and yes, and - c'mon guys - make up your mind.
Actually, SalesChaosTV anchors Dan Waldschmidt and Todd Schnick mostly agree with one another. CEOs help grow their business when they have a social presence. But they shouldn't feel the need to be everywhere online and they really don't need to share those pictures at Disney World.
As Waldschmidt says, as CEO you really need to get your story told. If you don't, someone else will - and you may not like it.
Join this discussion with Dan (edgy entrepreneur) and Todd (intrepid marketer) in their latest episode of SalesChaosTV, sponsored by The Customer Collective. Engage them on Twitter at @DanWaldo and @ToddSchnick.