Let's face it, gifts can get expensive, especially all of the new eletronics that are always coming out. And these are usually the gifts that are on the top of all our loved ones wish lists. So how can you get someone a gift they really want without breaking the bank? Collaborate!
Social gifting is a new trend in gifting that allows people to collaborate on buying gifts. It's pretty simple. The person who will be recieving gifts makes a wish list of what they want. They then share that wishlist on Facebook, Twitter, or Pinterest and everyone chips in! Once the gift has been payed for it's sent directly to the person.
Not only does this new trend benefit consumers, but retailers as well. In the past, retailers have been unable to convert their social audience into customers. By using modern day wish lists people are more likely to shop around and participate in social gifting.
Check out the infographic below presented by Countmein to learn more about how socialf gifting works.