Sway - Street Musician or Concert Violinist?
How we attribute value is responsible for many of the decisions we make. That and diagnosis bias, commitment, loss aversion and a variety of other behaviors are called Sways. Sway - The Irresistible Pull of Irrational Behavior is a new book by Ori Brafman and Rom Brafman. Let's go back to the title of this post for a moment and...Link to original post