We're now well into the second half of 2019, and just months away from 2020. Felt like there would be more shiny metal things around the place.
Despite the lack of robots and flying cars, there are still sales targets to meet, and to help with that, Twitter has published its latest monthly events calendar, which highlights all the key dates and events of note happening in August.
Twitter's event calendars not only pinpoint the major happenings, but also their respective tweet volume stats (based on previous years), which makes them particularly useful for planning out which you should be looking to tap into in order to maximize exposure.
And they're definitely worth a look - here are the key dates to be aware of this month:
As you can see, there's a range of events worth considering for your campaigns - though, unfortunately, not so many holidays.
As per Twitter:
"Music fans will come to Twitter on August 18 to cheer for their favorites on the MTV Video Music Awards (#VMAs). Two days later, on August 20, gamers will follow and share updates from #GamesCom2019 - an annual gaming conference in Germany. For golf fans, Tweets covering the #USOpen will be in full swing August 26 - September 8, partially overlapping with the renowned #VeniceFilmFestival August 28 - September 7. And spanning the whole month: #BackToSchool prep."
Back-to-school is likely to be a is one for many brands - if you don't have a plan in place for your marketing strategy, now is the time to get one down.
In addition to this, Twitter also makes specific note of:
- #Lollapalooza (August 1st to 4th)
- #TeenChoiceAwards (August 11th).
- #NationalDogDay on (August 26th).
As noted, Twitter's monthly event calendars can serve as a great reminder for your strategic planning - and if you're looking to get ahead on the last few months of the year, you can download Twitter's full 2019 major events calendar here also.