Twitter Releases Major Events Calendar for March to Assist with Strategic Planning
Do you have your March social media marketing plan set? Whether you do or don't, Twitter's latest major events calendar may help you better strategize your approach.
Twitter's 'Monthly Lineup' calendars highlight all the popular, tweet-worthy events for the proceeding month, and include a listing of previous tweet volume stats for each, giving you an indication of which are likely to trigger the most conversation on the platform.
And there's a range of different events to choose from next month.
As explained by Twitter:
"People will come to Twitter to see who wins the #Oscars, check out the musical acts of #SXSW, and see how their #MarchMadness teams are playing. And with celebrations for International Women's Day, Holi, and St. Patrick's Day, there are plenty of opportunities for your brand to show your personality on Twitter with relevant content."
Indeed, March presents maybe the most diverse month of major events, so there's surely some trending conversations your brand can tap into.
You always need to be careful with newsjacking - you don't want to force your way into an unrelated trend. But those who can come up with creative, interesting event tie-ins can help drive significant results for their marketing campaigns.
Worth considering whether any are a fit for your business.
You can download Twitter's March 'Monthly Lineup' calendar here.
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