Facebook has released a new infographic outlining how British users change their Facebook behavior in summer.
For those unaware, summer in the UK kicks off in June, and as noted by Facebook, the change in weather has a significant influence on audience trends.
- More than 30 million UK users visit Facebook on mobile every day
- British users post 13.9x more about summer on mobile than they do on desktop
- People's conversations on Facebook are most likely to revolve around family and friends, with the outdoors and food also being popular topics.
Facebook has collected a range of summer insights into the new graphic - check out the full data, including tips for marketers, below.