Since it's launch in January 2013, Vine has racked up millions of users. It's six-second videos replay on loop-perfect for our ever-shortening attention spans, and with more than 100 million people viewing Vine content each month, and users sharing 8,333 videos every minute, how will you tap into this platform's potential? Before you second-guess joining in the fun, consider this: Branded Vines receive 400 percent more shares than branded videos.
This infographic discusses ways to create and grow your brand on Vine: Stay in the know, share breaking news (either brand- or industry-related), hold contests, and highlight your best fans all in six seconds. Managing a successful Vine account is all about planning, purpose, and clear branding. Below, you'll find tips to broaden your brand awareness and enhance your social media presence beyond just photos and words.