Social Media Updates: Page 271
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LinkedIn Courts Small Businesses with New Program
LinkedIn has announced a new program to encourage more small businesses to the platform.
By John Nemo • Oct. 25, 2016 -
How to Combine Business With Personal on Social Media
Sharing certain types of content on social media can have negative impacts on your branding efforts. Here are some examples of content types to avoid.
By Terry Green • Oct. 25, 2016 -
Does Facebook's Preferred Audience Tool Increase Reach and Engagement?
Do Facebook's recently introduced Preferred Audience tools help increase post reach? Here's what Harvard Medical School found.
By Jay Shemenski • Oct. 22, 2016 -
Internationally Known: Line and WeChat Making Moves
Everyone knows about Facebook Messenger and WhatsApp but the story of messenger apps doesn't stop there. Messaging apps have been extremely popular in Asian markets and two of the most significant and innovative are WeChat out of China and Line from Japan.
By Patrick Sutton • Oct. 21, 2016 -
New Report Looks at Optimal Hashtag Use on Twitter, Instagram and Facebook
A new report has highlighted the latest hashtag best practices, with longer tags performing well.
By Andrew Hutchinson • Oct. 21, 2016 -
LinkedIn Unveils Improved Endorsements System, Continues to Refine Data Accuracy
LinkedIn is rolling out a new structure for their endorsements feature to make them more accurate and more relevant - which also plays into the platform's wider strategic direction.
By Andrew Hutchinson • Oct. 20, 2016 -
15 Random Things NOT to Do on Social Media
Are there certain things people do on social that just irritate you? Here's a list of 15 common faux pas to be aware of (and avoid).
By Terry Green • Oct. 19, 2016 -
Instagram Adds Stories to Explore Tab, Making it Easier to Discover Stories Content
Instagram has announced that Stories will now be featured on the Discover tab, making it easier to find top creators.
By Andrew Hutchinson • Oct. 18, 2016 -
Facebook's 'Messenger Day' - How it Works and What it Means for the Platform
Facebook has launched it's Snapchat-like 'Messenger Day' tool to users in Australia - here's how it works.
By Andrew Hutchinson • Oct. 18, 2016 -
Facebook's Bigger Video View Issue - Three Second View Counts
Facebook recently admitted to a mistake in their video metrics - but there may be a bigger problem with how The Social Network measures video effectiveness.
By Allison Solberg • Oct. 18, 2016 -
Tracking the 2016 US Presidential Election with Social Media
With the 2016 US Presidential Election looming, here are some tips on how to use social media to better inform your understanding of the candidates.
By Mike Johansson • Oct. 18, 2016 -
Why Twitter Matters to Marketing [Infographic]
Still not convinced about the potential of Twitter as a business platform? This infographic outlines the key data you need to know.
By Irfan Ahmad • Oct. 18, 2016 -
Facebook Highlights Trending Topics to Watch for September [Infographic]
Facebook's released the latest version of their Topics to Watch report, this time looking at the trends which saw significant increases in September.
By Andrew Hutchinson • Oct. 16, 2016 -
7 Key Trends in Online B2B Customer Communities
Leader Networks have released the latest version of their Big List of B2B Online Customer Communities.
By Vanessa DiMauro • Oct. 16, 2016 -
Twitter Moments: A Failure or a Another Demonstration of Unrealized Potential?
The story of Twitter's Moments, and it's failure to live up to expectation, is somewhat symbolic of Twitter's wider struggles.
By Andrew Hutchinson • Oct. 15, 2016 -
Facebook Releases New Data on Holiday Season Trends and Usage Patterns [Infographic]
Facebook has released a new report into when people are most active on Facebook and Instagram over the holiday period.
By Andrew Hutchinson • Oct. 15, 2016 -
4 Tips to Help Boost Your Social Media Engagement
If you're looking to generate more engagement with your social media content, here are some tips that can help stimulate audience response.
By Michael Georgiou • Oct. 15, 2016 -
Twitter Provides Update on Extended Tweets, @replies and Mentions
Twitter has released an update the state of their changes to extend what's possible within the 140 character limit.
By Andrew Hutchinson • Oct. 14, 2016 -
The Most Discussed Topics on Facebook and Instagram in September [Infographic]
Facebook have released the latest edition of their Hot Topics report, which looks at the most mentioned issues across The Social Network, along with who they were being discussed by, in terms of demographic groups.
By Andrew Hutchinson • Oct. 14, 2016 -
15 Everyday Problems Experienced by Community Managers
Here are some common problems and challenges faced by community managers on a daily basis, as summarized in GIF form.
By Emma Chainani • Oct. 14, 2016 -
Facebook Announces New Ways to Watch Live Stream Content on Your Home TV
Facebook has released a new tool that enables viewers to stream Facebook video content direct to their home TV.
By Andrew Hutchinson • Oct. 13, 2016 -
Pinterest Reaches 150 Million Monthly Active Users
Pinterest has announced that it now has 150 million monthly active users, a 50% increase in the past year.
By Andrew Hutchinson • Oct. 13, 2016 -
Periscope Releases New Tools to Enable Broadcast Quality Streams
Periscope has released a new tool to enable broadcasters to stream from various professional devices.
By Andrew Hutchinson • Oct. 13, 2016 -
The Business Benefits of a LinkedIn Company Page [Infographic]
A LinkedIn company page can be an incredible resource, but many businesses fail to understand why it's so important to the overall digital marketing strategy.
By Cent Muruganandam • Oct. 13, 2016 -
The Hidden Danger of Social Media Marketing (and How to Avoid it)
Social media is a powerful tool, but over-reliance on any platform can be risky, as explained in this post from contributor John Nemo.
By John Nemo • Oct. 13, 2016