Social Media Updates: Page 294
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How Will Instagram's Feed Algorithm Work - And Should Brands be Concerned?
Since Instagram announced their plans to switch to an algorithm-defined timeline back in March, people have been freaking out - but should they be? Here's what we know about how Instagram's algorithm will likely work.
By Andrew Hutchinson • May 4, 2016 -
7 Social Media Tricks You'll Actually Use
Looking for some cool social media tricks that are actually tricks and not commonly known features? Justin Kerby provides seven in this post.
By Justin Kerby • May 4, 2016 -
Millennials And Social Media: It's More Complicated Than You Think
Are we applying the 'Millennial' tag to liberally to such a broad group? That's the core question of this post from Ronnie Charrier.
By Ronnie Charrier • May 4, 2016 -
5 Keys to Effective Instagram Marketing
With businesses flocking to Instagram, standing out from the crowd is becoming increasingly important. Here are some tips on how to do just that.
By Juliet Carnoy • May 4, 2016 -
Why Twitter's New 'Connect' Tab is an Important Step for the Platform
Twitter has unveiled a new 'Connect' tab to help users find accounts they might like to follow, based on their interests. And it may be more important than many realize.
By Andrew Hutchinson • May 3, 2016 -
How Pinterest Can Help Boost Your Brand [Infographic]
Pinterest has released a new infographic incorporating data from research agency Millward Brown, which includes a range of insights into how brands have been able to drive results from the platform
By Andrew Hutchinson • May 3, 2016 -
When Social Media Campaigns Flat-Out Work: What to Learn from Deadpool and Burberry
Sometimes a brand will wage a social media campaign that demonstrates such thoughtful planning and fine execution that we in the industry have to take a moment and examine the artistry at hand, both to glean the lessons of the work and to simply appreciate it.
By Lily Croll • May 3, 2016 -
LinkedIn Just Made a Savvy Business Move - And Nobody Noticed
LinkedIn has quietly jumped into the ever-expanding "freelancer-for-hire" marketplace. Here's why it could be a game-changer on several fronts.
By John Nemo • May 3, 2016 -
How to Make Pinterest Work for Both B2C and B2B Marketing [Infographic]
While many businesses use Pinterest for B2C marketing, the platform offers unique opportunities for B2B marketing as well.
By Irfan Ahmad • May 2, 2016 -
New Twitter Study Highlights 9 Ways to Improve Tweet Response
Twitter's released their findings from a new study of over 9,000 direct response ad campaigns on the platform, highlighting the key terms, details and tweet copy structure techniques that lead to the best response
By Andrew Hutchinson • May 1, 2016 -
How Facebook Users Are 'Reacting' to the 2016 Presidential Candidates [Infographic]
How are Facebook users using the new 'Reactions' response tools to express their feelings about the 2016 US Presidential candidates? TrackMaven has looked at the data.
By Andrew Hutchinson • April 30, 2016 -
The Social Media Engagement Formula
The content that performs consistently well and generates engagement on social platforms caters to five very specific requirements, each of which reflects something greater.
By David Amerland • April 29, 2016 -
On the Value of Consistency in Building a Social Media Presence
Just like a gym locker room, Twitter is full of "regulars" who seem to cyber-nod at one another and have their own special ways of communicating. You can be a part of that locker room.
By Ellen Miller • April 29, 2016 -
Snapchat Now Serving 10 Billion Video Views Per Day - The Evolution of the Ghost
Snapchat has revealed that it's now serving more than 10 billion videos per day on it's platform, putting it ahead of YouTube and Facebook.
By Andrew Hutchinson • April 29, 2016 -
LinkedIn Now up to 433 Million Members, Posts Better than Expected Q1 Results
LinkedIn has posted it's Q1 '16 numbers, with higher than expected results across the board, particularly in terms of user engagement.
By Andrew Hutchinson • April 28, 2016 -
Will Including Certain Words in Your Posts Lead to Higher Reach on Facebook?
Rumors have long suggested that including certain keywords in your Facebook updates can help boost their reach - but is that true?
By Andrew Hutchinson • April 28, 2016 -
Facebook Page or Group - Which Is Better For Your Business?
Do you need a Facebook Page or should you start a Facebook group - or both. Here's a basic rundown on the logic and purpose behind both options.
By Michael Georgiou • April 28, 2016 -
New Study Shows How Audiences Are Using Facebook's Reactions
A new study from the team at Fractl has looked at how people are adapting and utilizing Facebook's new emoji-like Reactions to respond to on-platform content.
By Kerry Jones • April 28, 2016 -
Facebook Now Up to 1.65 Billion Active Users, Beats Expectations on Revenue
The rise and rise of Mark Zuckerberg's social media empire continues - Facebook has today released its Q1 2016 numbers, again beating market expectation.
By Andrew Hutchinson • April 27, 2016 -
Instagram Testing New, Stripped Back Presentation Style
Instagram is testing out a new, black and white-style presentation change that puts more focus on the image content and removes some of the app's familiar style.
By Andrew Hutchinson • April 27, 2016 -
Twitter Q1 2016 - Some Good News and Some Not so Good
Twitter has released it's Q1 2016 financial results, with MAU numbers up slightly, and revenue numbers below expectation.
By Andrew Hutchinson • April 26, 2016 -
How Twitter Influences Tech Purchase Behavior [Infographic]
Did you know that Twitter users are 42% more likely than users of other social networks to be early tech adopters? This and more insights into the tech purchase journey are included in this new Twitter infographic.
By Andrew Hutchinson • April 26, 2016 -
The Most Common Mistake People Make on LinkedIn (and How to Fix it)
It's the most common mistake people make on LinkedIn, and it could be costing you profile views, queries and conversions.
By John Nemo • April 26, 2016 -
Navigating The Changes To LinkedIn Privacy & Settings
LinkedIn recently unveiled a significant upgrade to their Privacy and Settings sections. In this post, Melonie Dodaro breaks down everything you need to know about how the new system works.
By Melonie Dodaro • April 25, 2016 -
How Facebook's News Feed Works - As Explained by Facebook
At Facebook's recent F8 conference, Adam Mosseri, Facebook's VP of Product for News Feed, went through exactly how the Facebook News Feed algorithm works, and the session includes a heap of helpful insights to establish a better understanding of the system.
By Andrew Hutchinson • April 23, 2016