Social Media Updates: Page 370

  • Using Personalized Video for a Deeper Social Connection

    I've written extensively on the subject of forming a deeper interpersonal relationship with your social connections, instead of just hoarding them. It's through these deeper connections that you are better able to influence new business, repeat business, referrals and word-of-mouth. Not to mentio...

    By • May 11, 2012

  • Tips on Managing Your First Social Media Intern

    At about this time last year, I was hired as a social media manager. While I loved every minute of it, I was insanely busy. It dawned on me that I was going to need more hands on deck if I intended to take the department I was currently running solo and sail it in the direction I wanted it to go ...

    By • May 11, 2012

  • LinkedIn Sales Navigator: Social Selling or Just Plain Selling Out?

    LinkedIn is the professional's social network, allowing you to post your education, career experience and other relevant information about your career or job on a network filled with like-minded people. Presumably it's a network aimed at the professional to highlight their accolades, get recommen...

    By • May 10, 2012
  • SMT Expert

    3 Ways a Stock Photo Can Make or Break Your Blog

    If a picture is worth a thousand words and an Instagram photo is apparently worth a billion to Facebook, where does that leave the stock photo? Somewhere in the middle ground to be sure, but that doesn't mean that you can't use that neutral space to work to your advantage with your social media ...

    By • May 10, 2012

  • How Brands Can Engage Teens Online

    by Tamara Littleton, CEO, eModeration Brands are becoming quite good at connecting with adult fans online. Most know the best ways to entice fans into 'liking' them on Facebook or replying to them on Twitter. Targeting a teen audience, however, is a whole different challenge. An audience of teens...

    By • May 9, 2012

  • 4 Ways Facebook is Stupid

    Yeah, I know what you're thinking. I am not saying facebook the company is stupid, I am saying that everything on facebook kinda is. Now don't get me wrong, some very smart things happen in the news feed, groups, messages, and chats, but overall when you think about 99% of the things that get com...

    By • May 8, 2012

  • Recent Google Changes Digital Agencies Should Know

    Google © by Daniel MorrisAs Google continues to reign supreme in the world of search engines, it is in the best interests of any company to keep up to date with what Google has to offer and how it works. The algorithms used are constantly being improved and updated, and whilst this is aimed at ea...

    By • May 8, 2012

  • Reddit Co-Founder Won't Invest in Facebook Because of Stance on #CISPA

    Reddit is a social news website where the registered users submit content, in the form of either a link or a text "self" post. Other users then vote the submission "up" or "down," which is used to rank the post and determine its position on the site's pages and front page. Reddit was originally f...

    By • May 8, 2012

  • Confessions of a Social Media Girl: LinkedIn and Twitter- How to Foster the Unlikely Relationship

    The foundations of Twitter and LinkedIn couldn't be more different. They say opposites attract, but pairing up this dynamic social media duo never seemed right to me. Twitter has become multi-tonal in its uses. Some use Twitter for serious information sharing, while others use it conversationally...

    By • May 5, 2012

  • Anil Dash vs Popchipz - Demand for Public Explanation of Poor Taste Ad

    In what seems like a remarkably apt fit to my recent post: 'When social media humour #fails - if it ain't funny, don't say it', this week it's all been about Ashton Kutcher and Popchips.In case you missed the social media furore of the past few days (and as briefly as possible so as not to bore ...

    By • May 4, 2012

  • What Do You Really Want? Get Smart with Social Media Contests

    "Need more followers? Hey, why not have a contest!" More and more, one of the strategies suggested in gaining readership, fans or followers are contests. You hear about this, think its a great idea, decide what you are going to give away, and you're good to go right?You're counting the followers ...

    By • May 4, 2012

  • What the New Discover Tab Means for the Future of Twitter

    On May 1st, Twitter released its new Discover tab that shows users personalized trends and stories based on an algorithm that includes the accounts you follow and the accounts those accounts follow. While it may seem like a completely positive change (theoretically, the information is more releva...

    By • May 4, 2012

  • Ann Taylor, You Are Breaking My Heart.

    I think the marketing executives at Ann Taylor must have a gorgeous AT silk scarf tied over their eyes. Or maybe they are so busy running constant 40% off sales that they forget there are other great ways to market their product without giving away the farm.Anyway, they simply aren't on board wit...

    By • May 2, 2012

  • How to Use Flickr's NEW Pinterest Integration with Attribution

    Flickr, Popular photo sharing service owned by Yahoo, announced they have added Pinterest integration to their photos, which will allow users to "Pin" content with attribution. With Flickr being one of the largest content sources of Pinterest, this decision comes as no surprise.Check Your Setting...

    By • May 2, 2012

  • SMEs can win in the battle of the search and social giants.

    Are we approaching a web 2.0 tipping point? Or have we already arrived? Global internet brands, Google and Facebook are indeed facing off with governments, their own users, and indeed, each other in an almighty battle for the heart, mind and soul of the search and social web. As they slug it out ...

    By • May 2, 2012

  • Facebook provides 'Organ Donor' status - and will save lives

    Those who know me, know that am am ever-so-slightly inclined towards the moral high ground, especially where responsibilities of large organisations are concerned. This has led to me having, well, one or two digs at Facebook in the past for their sometimes cavalier attitude towards privacy and c...

    By • May 1, 2012

  • Should You Friend Your Boss on Facebook?

    Boss, doctor, ex. In that order, those are the top three words that come right after you type in "friending your" on Google. Never mind adding the phrase "on Facebook" after, it appears as though these are the three types of people to keep far at bay from knowing much about you online, beyond wha...

    By • May 1, 2012

  • How to Respond to a Facebook Attack

    When a Facebook attack strikes it can hit fast and hard. Today's post is in the form of a vlog where I talk about detecting and overcoming a Facebook attack with one goal in mind: coming out of it with minimum repercussions to your brand.Within this video you will discover:How to detect a Faceboo...

    By • April 27, 2012

  • The Rise of the Social Media Curator

    The Internet is a mess. There's so much information out there that it's a blessing we can find anything at all. Sure, you can ask Google for a hint, as long as you know what you're looking for. But when it comes to discovering new and inspiring things on the Internet, Google isn't helping at all....

    By • April 26, 2012

  • How LinkedIn Works

    Now that you've filed your tax returns it's time to get back to generating revenue so you have even more taxes to pay next year! One of the best ways to do this is by plugging into the power of LinkedIn. Much of our time is spent polishing images on LinkedIn, building search engine optimized profiles and training our clients to use this powerful business tool.

    By • April 26, 2012

  • Why Google Should Buy Pinterest

    Should Google buy Pinterest? It's a question that matters to the world's widely-used search engine. Especially when the other giant that is Facebook has acquired a visual platform like Instagram along with its users. Facebook knew Instagram could be a threat to them, so instead of competing with ...

    By • April 25, 2012

  • One Google+ Feature that Could Change Your Conversations

    I love Google+, really, but there is one thing that bugs me out: Limitation of circles ...Do you have different friends on Google+ from on Twitter and Facebook? Do you speak multiple languages and use different Twitter accounts to separate them? Do you feel limited in your sharing behavior?If so,...

    By • April 25, 2012

  • The Public Sphere and the New Media

    Public sphere is a concept created in the 18th century and further developed by Jürgen Habermas, who stated that the public sphere was characterized by it's critical nature in contraposition to the representative nature of the feudal system (Boeder, P., 2005). According to Hauser (Hauser, G., 198...

    By • April 25, 2012

  • Why Do We Tweet on Facebook? Crossing the Streams of Social Media

    It's a universally acknowledged hypothesis that we tweet to make up for our lack of identity, while Facebook exists to satisfy our need for belonging and self-representation. Why we are tempted to fuse these entirely different streams of consciousness, even in the face of total protonic reversal ...

    By • April 24, 2012

  • 20 Essentials to Power-Up Your Social Media Strategy.

    Starting off on something as small as a social media contest or a marketing plan supported by a content calendar across a period we take everything into consideration. This includes the deadlines, nature of creative's, TG specific messaging and all the other marketing jazz that you wish to includ...

    By • April 23, 2012