Carol Scott
Director of Marketing, Mattr | @Mattr_coCarol Scott is the director of marketing at Mattr. Mattr believes that personalities tell powerful stories. Mattr provides brands with a deeper and more colorful view into their social audiences. Through a unique mix of personality data and demographics, marketers can begin to discover what really appeals to their audiences.
2 articles by Carol Scott
-
Little Name, Big Impact: Why You Need Micro-Influencers on Your Side
Aug. 11, 2015 -
Grassroots Campaign or Celebrity Endorsement: Which Strategy Is Best for Your Brand's Story?
Oct. 24, 2014