Richard McCrossan
Strategic Business Manager, Genesys | @dossanJoining Genesys in 2007, Richard established the intelligent customer front door (iCFD) as a fundamental philosophy for cross channel customer service. As Strategic Business Director EMEA for Genesys, Richard now drives customer service strategies that encompass all contact channels, including social media, mobile, voice, web and more. An experienced blogger, consultant and speaker, Richard is a passionate evangelist for good customer experience.
2 articles by Richard McCrossan
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Dispel Social Media myths - help businesses engage better
Feb. 27, 2012 -
Formal Mechanisms to Control Social Media Customer Service Responses
Jan. 25, 2012