Maya Paveza

Director of Outreach & Community, Communities

Maya Paveza is the Director of Outreach and Community for home of vibrant social communities known as Follr Communities. She enjoys writing and creating new and innovative ways to utilize social networks to build community and provide services.

Maya, also known as mayaREguru in the Real Estate vertical, has been involved in social media since it's infancy. She began using early social networks in the form of Bulletin Board Systems, in 1981. She was born at Stanford University and lived in Palo Alto, California until 1983, at which time her Family relocated to what she dubs "Great Gatsby Land" also known as the North Shore of Long Islands Nassau County, New York.

Maya morphed her online experiences into her career beginning in the late 1980's by becoming active in a variety of online games and other chat style communities. In the early 1990's she had the honor of helping run ChaosMUD with Josef Hall and J. Todd Coleman. Hall and Coleman went on to create Wizard101 and Pirate101, two of the most successful massively multi-user online games in history, focused on safe use for children.

In the mid-1990's Maya took her background of Graphic Design and Visual Psychology and began working as a Wed Designer and Developer. Some of her work included websites for AstraZeneca Pharmaceuticals,, FirstUSA, BankOne, and AIG for which her team won a Smithsonian Award for Innovation in 1998. Maya continued consulting while she got her real estate license and worked toward combining her two first loves, technology, online interaction and real estate. In 2008 Maya discovered Twitter, to which she quickly became inseparable from.

By 2010 Maya had well established herself as a leading thinker in social media, with a strong inclination toward Twitter. She appeared at multiple 140 Character Conferences including events in New York City, Detroit and Washington DC. Maya worked with the team at Human Business Works, including Rob Hatch, Liz Stewart and Chris Brogan, to create The Hip Roof, a social media educational community and forum for the real estate industry. She continued to speak at a variety of events nationally, including in front of 2500 Real Estate Agents at a conference in Las Vegas. She contributed to a number of websites like and also ran social media accounts for companies like CoreLogic, and others (under NDA).

As she was preparing to accept a high profile position as a Director of Social Media for an International Company in late 2011 she had a freak accident while figure skating with her daughter and "disappeared" from social media for more than four months. She continued consulting and working behind the scenes with clients, but wasn't able to focus on social media and her earlier efforts until 2013 when as recovered from her broken hip and shattered arm as she would be, she could spend the time needed typing and sitting at her desk.

Maya has always had a focus on risk management and analysis for companies using social networks and platforms, investing a lot of time in helping create training programs for customer services activities on social channels for a number of high profile clients. She continues to consult, and in her current position is also a consultant.