Yes, you've heard it before - video is key to optimal social media marketing. Mark Zuckerberg's been saying it for years, and the stats reflect this shift. If you've not considered adding video into your overall digital strategy, you're likely missing out, and with more options than ever for creating good-looking, professional video content, you really do need to be considering its place in your process.
Underlining this, the team from Renderforest recently put together this infographic of video marketing stats, which looks at current usage trends and data, and may help better contextualize the growth and relevance of video content.
It largely underlines what you would have already read, but there are some interesting stats and insights in here. Take a look at the full infographic below, or you can read Renderforests's full report on the website.
A version of this post was first published on the Digital Information World blog.