Choosing the Most Effective Social Media Platform for Your Business [INFOGRAPHIC]
"Whether you are a traditional bricks and mortar business or an online startup, social media can assist you in making your business a success. How?"
By understanding your audience, choosing the right platforms for your business,, and sharing the interesting content that people want to consume.
Establish your market:
And, to elaborate this further, the folks at merchantmoney
have put together a handy infographic that takes a closer look at how to choose the most effective social media platform for your company. Perhaps most importantly, the graphic visualizes some tips for making a social media marketing plan. Here are a few of them:
Ask yourself, what is your demographic? Is it a visual product or service? Would certain social media outlets (like Pinterest, Google+, or YouTube) be more beneficial?Plan your content:
Make sure you're offering valuable, engaging content that won't make followers switch off.Consistency is key:
Make sure your brand is recognizable across all social networking sites, and fits seamlessly with your company's branding style.Check out the competition:
There's no harm in doing some market research on who your competitors are and how they do business. Whatever they do, do it better!
Read more tips in this visual: