As you go about planning your 2019 digital strategy, don't overlook the potential of email, which provides greater capacity for direct connection - and isn't impacted by feed algorithms.
Email marketing remains a key element in any effective outreach strategy, and there are always new trends and developments within email creation that can help you develop more responsive, engaging messages. That's what this infographic is all about - the team from Connext Digital have put together this listing of key email marketing trends to be aware of in 2019.
Some of the points highlighted include interactive emails, targeted automation, and of course, personalization.
There are some great notes here - you can check out Connext's full report here, or take a look at the infographic below.