Yesterday, I wrote about why Pinterest in the best social network for ecommerce.
Today, let's talk about how to get started on Pinterest. I've attached an infographic from Quick Sprout about getting your first follows onside.
So, after you join Pinterest:
Step #1:
Fill out your profile completely and verify it. Click the gear icon and then "Account Settings." Then click on "Edit Profile."
Step #2:
Verify your site so you can implement "Rich Pins" and have a verified icon of your website on your profile, which may give potential follows more confidence.
(Also Rich Pins with prices averaged 1.5 likes while those without averaged only 1.1. likes.)
2 million people save Product Pins to one of the boards every day.
Step #3:
Share a link to your profile via other networks and via email.
Step #4:
Include a Pinterest button on your website or blog. Pinterest offers five different syles of buttons and widgets that you can place on your website. A "Pin it" button. A "follow" button. A pin widget. A profile widget and a board widget.
Step #5:
Follow the boards of your competitors' followers. Form a reciprocal relationship with them. If you follow them, many of them will follow you back. Make sure that at this point you have appropriate pins to attract their attention.
Follow this plan scrupulously and you'll build up a community on Pinterest.