Are you looking for ways to improve your B2B marketing strategy for the new year, and indeed, the new decade?
Digital trends evolve so quickly that if you're not regularly updating and evolving your approaches, you can quickly lose traction with your clients. Such shifts are generally more evident in the B2C sector, but there are also clear changes for B2B organizations to note, which can help improve performance, engagement, and eventual results.
So what are the latest B2B marketing trends you need to be aware of in 2020? The team from TD Insights have put together this listing of some of the biggest B2B shifts of note, including a focus on customer experience, personalization, data-driven targeting and more.
You can read TD Insights' full report here, or check out the infographic summary below.