Are you looking to increase brand awareness and SEO?
Of course you are, and of course you know that content is a key way to improve both of these elements.
But a not-so-secret weapon you can use is infographics. The visual nature of infographics makes them highly shareable on social, while the capacity to communicate data and insights in a more immediate, engaging way also holds significant appeal online.
But don't just take my word for it, research conducted by Buzzsumo and OkDork late last year showed that list posts and infographics receive significantly more average shares than other content types.
They're engaging, they're shareable - and they're easier to create than you might think.
A version of this post was first published on the Red Website Design blog.