Drew Stevens PhD
The largest single issue with selling in a difficult economy is change. There is change in buying power, change in budgets, even change in decision criteria. However, what is not changed are goals, annual commitments, and a desire to excel.
I am willing to bet that you believe that the economy is holding you back from quota. I am willing to believe that stress is increasing. How bad do you think the economy really is? Do you believe the economy is why you cannot sell anything? Well, here is some interesting information for you.
• Halloween spending last year was $6 billion.
• Christmas spending on the Internet will increased by 22%
• Review your interstates and local roads; notice all the new automobiles.
• American football stadiums are still selling to capacity crowds.
• Fast food and restaurant capacity has decreased only marginally; people still go out to eat!
• Beer and liquor products are holding up well.
• Seven of every ten firms held an annual holiday party!
So, if the economy is down, why is there so much spending? While I do not suggest you ignore the
issues, media outlets seeking viewers contrive much of the news. You need to ignore these unnecessary
distractions and simply get back to business. Stop getting distracted and stop listening to the negative.
You must find methods that provide the inside track and get your sales into fifth gear.
This report seeks to provide some of our timetested methods based on over 5000 organizations and 27 years of research. Our hope is for your firm to standardize these practices to become more strategic, more efficient, and more profitable. Download here
Drew Stevens PhD is known as the Sales Strategist. Drew assists organizations to dramatically accelerate business growth. He is the author of seven books including Split Second Selling and Split Second Customer Service and Little Book of Hope and is frequently called on the media for his expertise. Drew was recently nominated as one of 50 Top Sales Experts. Download a FREE copy of Drew's White Paper on "Selling Effectiveness" or "Business Building" e-book at www.drewstevensconsulting.com/freestuff <http://www.drewstevensconsulting.com/freestuff>
Today's News: Here is an early heads up on an upcoming webinar being presented by a fellow Top Sales Expert, Barry Siskind:
Thursday, February 5, 2009, at 10:00am Eastern Time
Turn Your Tradeshow Booth Into an Experimental Environment
Presented By: Barry Siskind
Studies have shown that your customers will remember an experience long after they have forgotten the details. Your booth hardware is brought to life when you add the experience. During this webinar you will learn: - The three elements to create a booth experience: Memorability, Connectivity and Interest. - How to incorporate ... read more
Here is a blog post by Dave Stein that I think you will enjoy - he asks "Sales 2.0: Does It Enable Effective Selling Or Is It Yet Another Decoy?"
Tomorrow: It is more years than I care to remember since I first read "Seven Habits Of Highly Successful People" from Covey and tomorrow, I am giving you the opportunity to download my synopsis in eBook format FREE
Link to original post