In the fifth annual Social Customer Service Index, authored by myself, brought to you by Social Media Today, and made possible by SAP and EY, the results are clear: companies integrating support staff report significant benefits compared to those separating social customer care teams from traditional support. Integrating at the process level yields even greater results. Check out the infographic below for the full story.
Interested in exploring the full survey results, as well as how today's leading brands use social media as a channel for customer service? Want to know what all this means for the future of your organization? Then stay tuned for The Social Customer Service Index, available soon. Click here to register to be notified when the full results are available.