6 Social Media Behaviors to Avoid in 2017 [Infographic]
In today's hyper-connected world, businesses who want to engage their customers and convey their marketing message quickly choose social media because of its prevalence in usage. With more than 2.8 billion active social media users worldwide as of January 2017, it truly has become the place where brands and customers can exchange valuable insights, and even initiate direct transactions, in real-time.
But social media, while extremely convenient and useful, can also be a double-edged sword. Because it's accessible to everyone, it can also be very easy for users to spread vicious and condescending statements, which can have significant impacts for both individuals and brands. When not managed properly, businesses who are unknowingly hosting offensive content on their social media profiles, or have shared a heated exchange of flagrant words with users, can become the subject of ridicule and widespread disdain.
This is why social media managers and business owners need to familiarize themselves with proper social media etiquette and best practices. Knowing the key 'dos and don'ts' can not only help avoid embarrassing mistakes, but it may also assist business in gaining more followers, and potential customers.
To get a better understanding of the most dangerous social media behaviors you should avoid in 2017, check this infographic from CJG Digital Marketing.
This post originally appeared on Irfan Ahmad's blog.
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