Instagram Expands Gifts for Reels Creators to All Creators in the US

Another way for creators on IG to get paid for their work. 

By Andrew Hutchinson • Feb. 8, 2023

Meta Could be Exploring Paid Blue Checkmarks on Facebook and Instagram

The move would follow Twitter's lead in charging for verification ticks.

By Andrew Hutchinson • Feb. 3, 2023

Explore the Trendline➔

Top 5 stories from Social Media Today

A look at the recent top stories in social media and what they mean for marketers.

By Social Media Today staff

Instagram Rolls Out Inbox ‘Notes’ to More Regions

Notes provides another way to spark conversation in the app.

By Andrew Hutchinson • Jan. 30, 2023

Planning for 2023: What Social Media Marketers Need to Win in 2023

All the strategic tips, tools and guides that you'll need to map out your 2023 social media strategy.  

By Emma Wiltshire • Jan. 27, 2023

Reports Show That Facebook Usage Is Up, as Meta Continues To Develop Its AI Targeting Models

Facebook remains a key connector and its improving AI is helping to keep users engaged.

By Andrew Hutchinson • Jan. 27, 2023

Instagram Adds Lead Forms as CTA Button Option on Business Profiles

It could be a good way to glean more insight from your IG audience.

By Andrew Hutchinson • Jan. 26, 2023

Meta Announces the Reinstatement of Former President Donald Trump in its Apps

The former President was suspended from Facebook and Instagram back in January 2021.

By Andrew Hutchinson • Jan. 25, 2023

Meta Offers New Business Certification to Showcase Your Facebook and Instagram Marketing Expertise

You can even get a trophy to showcase your Facebook and Instagram marketing expertise, and win more business as a result.

By Andrew Hutchinson • Jan. 25, 2023

Meta Launches New Rights Manager Mini-Site to Help Brands Detect and Action IP Violations

The site provides a full overview of Meta's brand rights management system. 

By Andrew Hutchinson • Jan. 24, 2023

Instagram Adds Dynamic Profile Photos Which Can be Flipped to Show Your Meta Avatar

Meta's looking for more ways to encourage avatar use, with a view to the next stage of digital connection.

By Andrew Hutchinson • Jan. 24, 2023

Instagram Chief Says Photos Will Get More Focus on the App in 2023

Instagram chief Adam Mosseri says they focused too much on video in 2022.

By Andrew Hutchinson • Jan. 23, 2023

Meta Launches Centralized Data Privacy and Ad Targeting Controls for Facebook, IG and Messenger

The updated tool will better enable users to manage their settings across Meta's apps.

By Andrew Hutchinson • Jan. 19, 2023

Instagram Adds New ‘Quiet Mode’ to Help Users Take Breaks, Extra Manual Controls for Recommendations

Instagram's looking to make it easier to take a break, and maintain awareness of your usage.

By Andrew Hutchinson • Jan. 19, 2023

Planning for 2023: Instagram Posting Tips

Looking to get more out of IG in 2023? Here are some tips.

By Andrew Hutchinson • Jan. 16, 2023

Meta Launches New Legal Action Against Data Scraping Companies

Meta continues to push for new legal precedents to stop platform misuse.

By Andrew Hutchinson • Jan. 12, 2023

Meta’s Shutting Down its ‘Creator Studio’ Page Management App

Meta’s pushing Page managers towards its more all-encompassing Business Suite platform instead.

By Andrew Hutchinson • Jan. 11, 2023

Meta Expands Ad Targeting Restrictions for Teens, Adds New Ad Control Center for Young Users

Meta’s moving to provide more measures to protect young users.

By Andrew Hutchinson • Jan. 10, 2023

Meta Launches Live Roll-Out of VRS System to Mitigate Unintended Bias in Ad Exposure

The VRS system works as a check, of sorts, to ensure that ads on Facebook and IG are being shown to a broad spectrum of users.

By Andrew Hutchinson • Jan. 9, 2023

Meta Calls for Increased Regulation of Child Safety Online

Meta’s called for more coordinated action after its first-ever Meta’s Youth Safety Summit.

By Andrew Hutchinson • Jan. 9, 2023

Instagram’s Updating its UI, with the Shop Tab to Disappear from the Main App Screen

The update is another concession that in-stream shopping isn’t taking off as well as Meta hoped.

By Andrew Hutchinson • Jan. 9, 2023

Meta Fined $414 Million, Forced to Change its Approach to Ad Personalization in Europe

Meta could be required to gain more explicit consent for personalized ads in the EU region.

By Andrew Hutchinson • Jan. 4, 2023

Instagram Chief Outlines Key Areas of Focus for the App in 2023

What's coming next for IG? Here are the platform's three key areas of focus.

By Andrew Hutchinson • Dec. 28, 2022

Instagram Launches 2022 Recap Templates for Reels

A new means to celebrate your year.

By Andrew Hutchinson • Dec. 20, 2022

Instagram Adds New Measures to Help Users Regain Access to Locked Accounts

The new measures will make it easier to get back into your IG account, while also protecting against impersonation.

By Andrew Hutchinson • Dec. 15, 2022

Meta Shares Video Ad Tips, Based on 70 Campaigns

Some key pointers for your video ads approach.

By Andrew Hutchinson • Dec. 14, 2022