LinkedIn Adds Labels for AI Generated Content

Most social platforms now have an AI labeling system in place.

By Andrew Hutchinson • May 20, 2024

LinkedIn Rolls Out Option to Reply To Specific DMs on Mobile

Another refinement for your LinkedIn DMs.

By Andrew Hutchinson • May 19, 2024

Explore the Trendline➔

Top 5 stories from Social Media Today

A look at the recent top stories in social media and what they mean for marketers.

By Social Media Today staff

LinkedIn Shares Data on Evolving Marketing Skills [Infographic]

LinkedIn’s latest careers report highlights key trends in the marketing sector.

By Andrew Hutchinson • May 15, 2024

LinkedIn Shares Insight Into Professional Use of Generative AI

New insights into the evolving gen AI shift.

By Andrew Hutchinson • May 8, 2024

LinkedIn Shares Tips To Help Marketers Maximize Campaign Performance [Infographic]

Many modern marketing dilemmas can be solved by advancing ad tech options.

By Andrew Hutchinson • May 8, 2024

Key Posting Tips for LinkedIn, Instagram and Facebook [Infographic]

Some pointers to help in your social post creation process.

By Andrew Hutchinson • May 6, 2024

LinkedIn Launches In-Stream Games With Competitive User Rankings

LinkedIn's adding three puzzle games to begin with. 

By Andrew Hutchinson • May 1, 2024

LinkedIn Shares Insight Into the Most In-Demand Marketing Skills [Infographic]

Good news for SMT readers.

By Andrew Hutchinson • April 30, 2024

EU Reports Provide Insight Into LinkedIn Usage

New EU reporting data provides more insight into LinkedIn's actual active audience.

By Andrew Hutchinson • April 29, 2024

LinkedIn Sees Record Levels of Engagement Once Again

No details, just topline reporting.

By Andrew Hutchinson • April 25, 2024

LinkedIn Shares Tips to Help B2B Marketers Maximize Their Efforts [Infographic]

Some tips from LinkedIn on how to stretch your marketing budget further.

By Andrew Hutchinson • April 23, 2024

LinkedIn’s Testing a Premium Company Pages Business Subscription Option

The new option would provide your page with a range of additional tools.

By Andrew Hutchinson • April 17, 2024

LinkedIn Adds Shortcut To Find Collaborative Articles You Can Contribute To

LinkedIn says that readership of Collaborative Articles has increased by 270%.

By Andrew Hutchinson • April 10, 2024

LinkedIn Highlights the Potential of Video Ads for B2B Brands [Infographic]

LinkedIn’s looking to make video a bigger focus.

By Andrew Hutchinson • April 9, 2024

LinkedIn Announces Verification for Recruiters To Help Address Scam Pitches

An expanded verification option on LinkedIn.

By Andrew Hutchinson • April 9, 2024

New Study Looks at Most Effective LinkedIn Post Types in 2024

Some data-backed pointers for your LinkedIn marketing approach. 

By Andrew Hutchinson • April 4, 2024

LinkedIn Launches Connected TV and Live Event Ads for B2B Marketers

Brands will be able to target decision-makers across NBCUniversal’s streaming content on CTV.

By Andrew Hutchinson • April 4, 2024

LinkedIn Tests Dedicated Video Feed

Video is set to get more focus in the professional social app.

By Andrew Hutchinson • March 27, 2024

LinkedIn’s Rolling out Company Page Messaging to All Brands

LinkedIn’s making messaging available to all brands in the app. 

By Andrew Hutchinson • March 26, 2024

LinkedIn Adds Dynamic UTM Parameters to Campaign Tracking

A new option for tracking LinkedIn campaign performance.

By Andrew Hutchinson • March 25, 2024

LinkedIn Experiments With Puzzle Games In-Stream

Games on LinkedIn? Why?

By Andrew Hutchinson • March 17, 2024

LinkedIn Outlines Next Steps for Its Collaborative Articles Option

LinkedIn's Collaborative Articles have been a big winner for the app.

By Andrew Hutchinson • March 14, 2024

LinkedIn Will Now Enable Brands to Sponsor Any Organic Post in the App

Thought Leader ads have thus far only been available for employee posts.

By Andrew Hutchinson • March 13, 2024

LinkedIn Content Ideas for Social Media Managers [Infographic]

Some inspiration for your LinkedIn content approach.

By Andrew Hutchinson • March 6, 2024

LinkedIn Adds New Context Within Its Who Viewed Your Profile Display

Could this make the 'Who Viewed Your Profile' display actually valuable?

By Andrew Hutchinson • March 6, 2024