LinkedIn Adds More Video Ad Options, Including ‘First Impression Ads’

Video consumption is rising on LinkedIn.

By Andrew Hutchinson • June 4, 2025

Meta Provides Additional Parameters To Guide AI-Powered Ads

The new options will enable enhanced objective targeting for your AI ads.

By Andrew Hutchinson • June 4, 2025

The MRC Reaffirms YouTube’s Brand Safety Accreditation

The accreditation is based on an assessment of YouTube's various ad placement processes.

By Andrew Hutchinson • June 3, 2025

TikTok Shares a Range of Ad Updates at Its World Event

A heap of new ad options to consider, including AI targeting, more insights and influencer connection.

By Andrew Hutchinson • June 3, 2025

Instagram Announces Latest Updates for Edits App, Including More Transition Effects

The latest additions provide more ways to customize your video clips. 

By Andrew Hutchinson • June 3, 2025

Meta’s Reportedly Planning to Enable Fully Automated Ad Campaigns by Next Year

By 2026, Meta's next-level AI ad tools will be able to create and target campaigns for marketers, according to a Wall Street Journal report. 

By Andrew Hutchinson • June 2, 2025

Snapchat Provides Insight Into How Snaps Drive Purchase Behavior

Snapchat users are increasingly seeking purchase guidance in the app.

By Andrew Hutchinson • May 28, 2025

An Overview of LinkedIn’s AI-Powered Accelerate Campaigns [Infographic]

Accelerate campaigns are helping to drive improved performance for many LinkedIn marketers.

By Andrew Hutchinson • May 27, 2025

LinkedIn Provides More Ad Engagement Insight in Revenue Attribution Report

Now you'll be able to better track a specific company's path to purchase.

By Andrew Hutchinson • May 22, 2025

An Overview of Each Platform’s AI Tools for Advertisers

AI tools are driving better response for many advertisers.

By Andrew Hutchinson • May 22, 2025

Key Social Media Marketing Trends for 2025 [Infographic]

Is it time to refresh your social media marketing approach?

By Andrew Hutchinson • May 22, 2025

Reddit Expands Dynamic Ads to All Advertisers

The option will help you reach high-intent shoppers in relevant subreddit communities. 

By Andrew Hutchinson • May 22, 2025

Google Announces a Range of AI Powered Ad Updates at Marketing Live

Google's rolling out a range of AI-powered tools for advertisers.

By Andrew Hutchinson • May 21, 2025

How To Avoid Penalties With TikTok Livestreams [Infographic]

Some important pointers for your TikTok shopping streams.

By Andrew Hutchinson • May 20, 2025

Google Outlines AI Advances at I/O Event, Including Shopping and Search Updates

A range of new advances announced at Google's annual showcase event. 

By Andrew Hutchinson • May 20, 2025

Meta Will Soon Enable Advertisers To Test Experimental AI Features

Meta's launching a new program that will enable advertisers to try out its evolving AI ad tools.

By Andrew Hutchinson • May 19, 2025

Meta Adds Threads Feed Ads to Its Marketing API

More ways to launch and manage Threads ad campaigns.

By Andrew Hutchinson • May 19, 2025

Are AI Chatbots Taking Over Online Search? [Infographic]

AI is becoming a bigger discovery source.

By Andrew Hutchinson • May 18, 2025

Reddit Provides Insights into the Power of Communities in Driving Purchase Behavior

Reddit is becoming an increasingly valuable driver of purchase behaviors.

By Andrew Hutchinson • May 18, 2025

An Ad Quality Control Checklist [Infographic]

Some valuable pointers to help you get the most out of your ad efforts.

By Andrew Hutchinson • May 14, 2025

Pinterest Outlines How To Optimize Your Marketing Approach

The product-focused app is up to 570 million users.

By Andrew Hutchinson • May 13, 2025

Snapchat Launches New Report Series Looking at Gen Z in India

The report will provide a range of insights into Indian Gen Z trends.

By Andrew Hutchinson • May 13, 2025

8 Marketing Principles You Wish You Knew From the Start [Infographic]

Some tips to help you maximize your marketing efforts.

By Mark Walker-Ford • May 12, 2025

Google Launches AI-Based 3D Asset Generation for Shopping Listings

The system uses AI to generate better-looking 3D product shots.

By Andrew Hutchinson • May 12, 2025

TikTok Adds Option To Activate Customer DMs During Livestreams

A new way to drive leads from TikTok Lives.

By Andrew Hutchinson • May 11, 2025