YouTube Outlines Advanced Creator Collaboration Tools at NewFronts 2025

Some new tools to help brands find relevant YouTube creators to work with. 

By Andrew Hutchinson • May 8, 2025

Meta Outlines Facebook, Instagram and Threads Ad Updates at NewFronts 2025

A range of new Meta ad updates to consider.

By Andrew Hutchinson • May 8, 2025

TikTok Announces a Range of SMB Support Initiatives for Small Business Month

A range of opportunities for SMBs looking to tap into TikTok. 

By Andrew Hutchinson • May 8, 2025

LinkedIn Announces New Video Ad Options at NewFronts

LinkedIn is looking to help marketers tap into rising video consumption in the app.

By Andrew Hutchinson • May 6, 2025

Meta Announces 2025 ‘Conversations’ Messaging Conference

Meta will share its latest messaging innovations, including new business elements.

By Andrew Hutchinson • May 6, 2025

Google Rolls Out Improved AI Search Ad Options

New ways to better align your search ads with AI responses.

By Andrew Hutchinson • May 6, 2025

Meta Outlines Various Ad Measurement Solutions

A handy overview of Meta's ad measurement solutions.

By Andrew Hutchinson • May 5, 2025

Instagram Adds New Features to Its ‘Edits’ Video Editing App

Some new options for your video creations.

By Andrew Hutchinson • May 4, 2025

Tariffs Loom as Significant Factor in Social Platform Earnings Reports

Trump's tariffs are set to have a significant impact on social media ad prices.

By Andrew Hutchinson • May 4, 2025

Google Adds More Reporting Elements for Performance Max Campaigns

New ways to track the performance of your AI-powered Google campaigns.

By Andrew Hutchinson • May 1, 2025

Meta Provides Guidance for Advertisers Based on Latest Engagement Trends

Some recommendations for your Meta promotions based on the latest engagement trends.

By Andrew Hutchinson • May 1, 2025

LinkedIn Takes First Steps Toward Creator Monetization With ‘BrandLink’

Expanded video ad placement options on LinkedIn. 

By Andrew Hutchinson • May 1, 2025

TikTok Will Enable Users to Divert Leads to Other Messaging Apps

A new option to help streamline your lead generation efforts.

By Andrew Hutchinson • April 30, 2025

TikTok Publishes 2025 Fashion Playbook for Brands

Some valuable tips for fashion marketers on TikTok.

By Andrew Hutchinson • April 29, 2025

LinkedIn Shares Technical Specs and Posting Tips for Video Content

Some pointers to help maximize your LinkedIn video posts.

By Andrew Hutchinson • April 28, 2025

Threads Ads Expand to All Meta Advertisers

After initial testing, access to Threads ads is now widely available. 

By Andrew Hutchinson • April 23, 2025

YouTube Makes Auto-Dubbing Available to All YPP Creators, Adds ‘Combo Gifting’

Auto-dubbing is now available to more YouTubers.

By Andrew Hutchinson • April 22, 2025

LinkedIn Launches Qualified Leads Optimization for Custom Ad Targeting

The process will enable you to define lead quality based on past campaign results.

By Andrew Hutchinson • April 22, 2025

Meta Highlights Improving Performance of Its AI-Powered Ad Campaigns

Some new stats on the improving performance of Meta’s AI ad tools.

By Andrew Hutchinson • April 22, 2025

Instagram Launches Video Editing App

Edits is intended to be the platform's answer to CapCut.

By Andrew Hutchinson • April 22, 2025

A Guide to Reels Ads [Infographic]

Some handy pointers for your Reels promotions.

By Andrew Hutchinson • April 21, 2025

YouTube Publishes New Insights Into the Rise of Virtual Influencers

Digitally-created characters are driving big engagement on YouTube.

By Andrew Hutchinson • April 20, 2025

YouTube Continues To Dominate Streaming Market Share

YouTube’s CTV viewing numbers continue to rise.

By Andrew Hutchinson • April 20, 2025

Meta Shares Tips on How To Maximize Click-To-Message Ads

Some pointers for your click-to-message promotions.

By Andrew Hutchinson • April 16, 2025

TikTok Adds More Ad Placement Controls, New Guide to Brand Safety Tools

Some new control options for your TikTok ads.

By Andrew Hutchinson • April 14, 2025