Pinterest Highlights Its Improving Ad Options

Pinterest has launched a new pitch to advertisers.

By Andrew Hutchinson • Jan. 22, 2025

X Shares 2025 Events Calendar for Marketers

A handy overview of the key dates of note this year.

By Andrew Hutchinson • Jan. 22, 2025

Now is the moment to rethink how you create social content

The social media landscape will keep shifting, but the teams that use moments like this to reassess their strategies and tools will emerge stronger.

Jan. 21, 2025

Social Media Spring Cleaning [Infographic]

Some pointers on how to review and refine your brand's social media presence.

By Mark Walker-Ford • Jan. 16, 2025

Report Looks at Optimal B2B Outreach Strategies in 2025

Some key notes for your B2B marketing approach.

By Andrew Hutchinson • Jan. 14, 2025

How To Use Social Media To Find Out What Content Followers Want [Infographic]

Some handy tips to assist in your social media listening efforts.

By Mark Walker-Ford • Jan. 12, 2025

20 Predictions for Social Media in 2025 [Infographic]

Some key social media marketing predictions for the year ahead.

By Andrew Hutchinson • Jan. 9, 2025

YouTube Expands 3-Minute Shorts to All Users

Now, all YouTube uploads under 3 minutes in length will qualify as Shorts.

By Andrew Hutchinson • Jan. 9, 2025

Instagram Shares Tips on What To Avoid To Maximize Post Reach [Infographic]

Some pointers to keep in mind when posting on IG. 

By Andrew Hutchinson • Jan. 8, 2025

LinkedIn Shares Guide on Marketing To Japanese Audiences

Some regional marketing tips from the Professional Social Network. 

By Andrew Hutchinson • Jan. 8, 2025

TikTok Shares Insights Into Emerging Brand Trends and Approaches

Packed with helpful, data-backed insights to inform your TikTok marketing approach. 

By Andrew Hutchinson • Jan. 8, 2025

Reddit Launches Trend Tracking, AMA Ads

Some handy new options from the Reddit ads team. 

By Andrew Hutchinson • Jan. 7, 2025

Online Shopping Reached New Highs in 2024 [Infographic]

The online sales opportunity is now greater than ever.

By Andrew Hutchinson • Jan. 6, 2025

TikTok Shares Insights Into Its Value as a Shopping Tool

More people are being guided on their purchase activity by TikTok. 

By Andrew Hutchinson • Jan. 6, 2025

AI Characters Are Already Driving Big Engagement in Social Apps

AI-generated bots are coming to take over social apps, whether you like it or not. 

By Andrew Hutchinson • Jan. 5, 2025

The Key Principles of Video Ad Creation [Infographic]

Some key tips to help get your ad creation process on track. 

By Andrew Hutchinson • Jan. 5, 2025

TikTok Shares Tips for Valentine’s Day Campaigns

Some tips for your Valentine's Day campaign planning. 

By Andrew Hutchinson • Jan. 2, 2025

Social Media Ad Spend by Platform [Infographic]

An overview of the top earning social platforms, and how they compare.

By Andrew Hutchinson • Dec. 19, 2024

Meta Launches Updated Affiliate Link Displays in Posts and Comments

More prominent affiliate links should encourage more sales.

By Andrew Hutchinson • Dec. 19, 2024

Is It Still Worth Adding Hashtags to Your Posts?

Hashtags are not as important as they once were, but are they useless?

By Andrew Hutchinson • Dec. 18, 2024

X Provides Usage Insights and Ad Tips for ‘Q5’

Some data notes to inform marketing efforts from mid-December to mid-January. 

By Andrew Hutchinson • Dec. 13, 2024

New Report Provides Insight Into Teen Social Media Use

YouTube remains the leader in teen social media use.

By Andrew Hutchinson • Dec. 12, 2024

LinkedIn Provides Tips on How To Promote Live Events [Infographic]

Some tips to help you maximize your live events on LinkedIn. 

By Andrew Hutchinson • Dec. 12, 2024

YouTube Adds More Insights and Management Options to Channel Pages

New ways to manage your YouTube channel in the main app.

By Andrew Hutchinson • Dec. 11, 2024

LinkedIn Shares Insight Into Key Creative Trends [Infographic]

Some tips for your LinkedIn content approach in 2025.

By Andrew Hutchinson • Dec. 11, 2024