Meta Unveils New AI Ad Tools, Including Improved Video Generation Options

Meta's latest AI-powered ad tools provide more options for creative generation.

By Andrew Hutchinson • June 17, 2025

Pinterest Partners With Instacart To Help Maximize Ad Targeting for Retailers

The collaboration will provide more data for Pinterest ad targeting.

By Andrew Hutchinson • June 16, 2025

Reddit Announces New Conversation Research Tools and Updated Ad Options

Some handy new data tools from Reddit. 

By Andrew Hutchinson • June 16, 2025

Pinterest and e.l.f. Beauty Team Up To Help Users Tap Into Trends

The activation will highlight your ideal color palette in Pins.

By Andrew Hutchinson • June 16, 2025

TikTok Launches New AI-Powered Ad Creation Tools, Integrations With Adobe and WPP

Some handy new video creation features for TikTok advertisers.

By Andrew Hutchinson • June 16, 2025

Big Brands Are Spending More on Influencer Marketing

New data suggests that influencer marketing is seeing a big boom in 2025.

By Andrew Hutchinson • June 15, 2025

Meta Advises Page Managers To Include Links in Post Comments

Official confirmation that you shouldn't be adding links in your FB posts?

By Andrew Hutchinson • June 15, 2025

LinkedIn Launches Video Creation Integration for Adobe Express

Now you can create LinkedIn video content using Adobe's array of tools.

By Andrew Hutchinson • June 11, 2025

Snapchat Shares New Trend Insights and How Brands Can Tap Into Them

New insights from Snap, which could help to guide your marketing approach. 

By Andrew Hutchinson • June 11, 2025

Reddit Shares New Data on Its Value for Product Discovery

Reddit is playing an increasing role in helping people find relevant products online.

By Andrew Hutchinson • June 11, 2025

TikTok Will Enable Advertisers To Measure the Carbon Emissions of Campaigns

The initiative aims to help advertisers maintain awareness of environmental impacts.

By Andrew Hutchinson • June 10, 2025

LinkedIn Shares Insights Into How To Build a B2B Brand

LinkedIn's latest report provides some key notes on effective B2B brand building.

By Andrew Hutchinson • June 10, 2025

Threads Continues To See Strong Download Momentum in May

Meta continues to dominate the social app top download charts.

By Andrew Hutchinson • June 9, 2025

Meta Launches Opportunity Score to All Advertisers

Opportunity Score provides AI-powered recommendations on how to improve your Meta ads.

By Andrew Hutchinson • June 9, 2025

Instagram Says Trial Reels Have Helped Creators Significantly Increase Reach

Trial Reels enable you to show your content to an expanded audience.

By Andrew Hutchinson • June 8, 2025

LinkedIn Shares Video Posting Best Practices

Some handy pointers for your LinkedIn content strategy.

By Andrew Hutchinson • June 5, 2025

Snapchat Shares Notes on the Effectiveness of Skippable Versus Non-Skippable Ads

Skippable ads are good for recall, but that may not always be a positive.

By Andrew Hutchinson • June 5, 2025

LinkedIn Adds More Video Ad Options, Including ‘First Impression Ads’

Video consumption is rising on LinkedIn.

By Andrew Hutchinson • June 4, 2025

Meta Provides Additional Parameters To Guide AI-Powered Ads

The new options will enable enhanced objective targeting for your AI ads.

By Andrew Hutchinson • June 4, 2025

The MRC Reaffirms YouTube’s Brand Safety Accreditation

The accreditation is based on an assessment of YouTube's various ad placement processes.

By Andrew Hutchinson • June 3, 2025

TikTok Shares a Range of Ad Updates at Its World Event

A heap of new ad options to consider, including AI targeting, more insights and influencer connection.

By Andrew Hutchinson • June 3, 2025

Instagram Announces Latest Updates for Edits App, Including More Transition Effects

The latest additions provide more ways to customize your video clips. 

By Andrew Hutchinson • June 3, 2025

Meta’s Reportedly Planning to Enable Fully Automated Ad Campaigns by Next Year

By 2026, Meta's next-level AI ad tools will be able to create and target campaigns for marketers, according to a Wall Street Journal report. 

By Andrew Hutchinson • June 2, 2025

Snapchat Provides Insight Into How Snaps Drive Purchase Behavior

Snapchat users are increasingly seeking purchase guidance in the app.

By Andrew Hutchinson • May 28, 2025

An Overview of LinkedIn’s AI-Powered Accelerate Campaigns [Infographic]

Accelerate campaigns are helping to drive improved performance for many LinkedIn marketers.

By Andrew Hutchinson • May 27, 2025