Mike Bailey is a content strategist and business advisor. During more than 30 years in industry he enjoyed regular, first-hand evidence of the impact of employee advocacy and is convinced of its power as a highly effective business practice.
Mike works one-to-one with a limited number of B2B clients, specializing in the small-business and start-up sectors. He also consults for SmarpShare, a leading provider of employee-advocacy software for forward-looking organizations.
Mike has been writing about Social Media and Content Marketing for several years - mostly for other people! He has clients in most English-speaking countries and welcomes connection requests on LinkedIn or Google+.
When it comes to employee engagement, if the C-suite isn’t leading from the front – you may as well not bother.