20 articles by Jay Shemenski

• 5 Ways Top Marketers are Driving Social Media ROI

  April 30, 2017

• 10 Lesser-Known Facebook Ad Features (and Why You Should Use Them)

  April 20, 2017

• A 4-Step Framework for Assessing and Optimizing Your Social Media Strategy

  Dec. 23, 2016

• The 3 Types of Social Metrics and What They Mean for You

  Dec. 4, 2016

• 16 of the Best Podcasts for Marketers, Social Media Pros, & Growth Hackers

  Nov. 18, 2016

• Will Social Media Become the New TV for Brands?

  Nov. 14, 2016

• Does Facebook's Preferred Audience Tool Increase Reach and Engagement?

  Oct. 22, 2016

• How Harvard Medical School Earned 20 Million Video Views in 4 Days

  Sept. 27, 2016

• How to Prioritize Your Social Media To-Do List

  Sept. 7, 2016

• Lessons from Testing Facebook Live, 360 Video and Images, and Snapchat Geofilters

  Aug. 24, 2016

• The Future of Social Media is Mobile - Are You Ready?

  July 26, 2016

• Digital Marketing is About Experiences, Not Numbers

  July 14, 2016

• Why All Social Media Marketing Programs Should Be Agile (and How to Get Started)

  June 23, 2016

• 5 Steps for Leveraging Growth Opportunities on Social Media

  June 8, 2016

• How to Set Social Media Goals and Define Success

  May 24, 2016

• How Facebook Will Force Publishers to Rethink the Role of Websites

  April 20, 2016

• What I Learned From Developing a Successful Organizational Social Media Strategy

  March 8, 2016

• 16 of the Best Podcasts for Marketers & Social Media Pros in 2016

  Feb. 15, 2016

• 6 Ways to Improve Your Twitter Strategy

  Feb. 2, 2016

• How We Transformed Harvard Medical School's Brand on Instagram

  Jan. 25, 2016