Shel Holtz

115 articles by Shel Holtz

• Overcome Content Shock by Marketing to an Audience of One

  Oct. 2, 2014

• Good Reviews Drive Business: Are Your Customers Writing Them?

  Aug. 5, 2014

• Deathwatch: Social Media Innovation is Not Dying

  July 26, 2014

• Please Stop Telling Me to Quit Facebook

  July 15, 2014

• Organizational Silos Don't Need Busting, They Need Ventilating

  March 14, 2014

• Hourly Workers on Social Networks Stay Longer, Sell More and Complete Customer Transactions Faster

  April 17, 2013

• Consumers Embrace Social Media for Brand Engagement, AR Poised to Grow, and More

  Dec. 31, 2012

• Should C-suites and Boards of Directors be Exempt from Social Media Training?

  Dec. 26, 2012

• Instagram Rising: Hurricane Sandy Propels Mobile Photo Sharing App into Mainstream Media

  Nov. 3, 2012

• Ford's Vision: One Social

  Sept. 24, 2012

• As Paid Reviews Proliferate, Earned Media Skills Are More Important Than Ever

  Sept. 20, 2012

• Study Explodes the Myth of Internet-Based Information Overload

  Sept. 16, 2012

• You Know What Would Be Great? Some Infographics.

  Aug. 26, 2012

• Media Manipulation: It's a Fact, So What Do We Do About It?

  Aug. 5, 2012

• New Definitions of Content, the Rise of Mobile Marketing, and a Customer Care Manifesto

  July 8, 2012

• Communicators: Get ready to start a communications mobility audit.

  June 22, 2012

• Is time disadvantaged youths spend online a waste or a competitive advantage?

  June 7, 2012

• Interactive Advertising Makes Inroads at America's Malls

  April 29, 2012

• Franchisee Staff: The Forgotten Social Media Audience

  April 15, 2012

• Distraught Patients Are Getting More Sophisticated in their Use of Social Media

  March 26, 2012

• Pinterest, Etc.: How to Tell a Shiny Object from Real Food

  March 10, 2012

• 'Like' It or Not: Less Than Half a Percent of 28 Million is Still A Lot

  March 9, 2012

• Who Needs the Press to Make Sure a Press Release Gets the Word Out?

  March 2, 2012

• Is Your Site Optimized for Pinning?

  Feb. 23, 2012

• Leadership Involvement is Vital to Social Intranet Success

  Feb. 10, 2012

• Zappos Sticks to Its Values in Communicating Customer Database Breach

  Jan. 19, 2012

• FIR Book Review: Think Before You Engage, by Dave Peck

  Dec. 13, 2011

• Why Your C-Suite Should Love Open Access to Social Media

  Dec. 9, 2011

• Keep Dating Your Blog Posts; It Adds Important Context

  Dec. 9, 2011

• Most employees don't use intranet social media. Here's how to fix that.

  Nov. 22, 2011

• It's Not About You in FourSquare and Other Social Channels

  Oct. 22, 2011

• FIR Interview: Toby Ward on the 2011 Social Intranet Survey

  Oct. 10, 2011

• Every Newsroom Should Be A Social Media Newsroom

  Oct. 5, 2011

• Businesses Destined to Add e-Books to Their Content Marketing Efforts

  Sept. 30, 2011

• Are You Capturing Employee Stories and Turning Them Into Content?

  Sept. 25, 2011

• Google+ Changes the Game with Hangouts... Is Your Business Ready?

  Sept. 21, 2011

• Guest Post: Curating News About the Company for the Intranet

  Sept. 18, 2011

• Social Gaming: Coming Soon to a Workplace Near You

  Sept. 12, 2011

• Google's Acquisition of ZAGAT Is All About Original Content

  Sept. 9, 2011

• Gallup Study: Exploding Social Media Myths or Blinding Flashes of the Obvious?

  Sept. 9, 2011

• Social Media, Suicide, and Ending the Taboo on Discussing Mental Illness

  Sept. 6, 2011

• Formal Social Media Processes and Structures Can Minimize or Prevent Some Crises

  Sept. 1, 2011

• FIR Interview: Dell Chief Blogger Lionel Menchaca

  Sept. 1, 2011

• What Drives Social Conversations?

  Aug. 30, 2011

• Marketers, Keep Your Hands Off of Your Company's Brand Journalism

  Aug. 23, 2011

• There's no need to wait for brand pages to do business communication on Google+

  Aug. 10, 2011

• Community, weight loss, IABC, and Facebook vs. Google+

  July 29, 2011

• Repent, All Ye Bloggers; the End of the Blogosphere is Nigh

  July 14, 2011

• Twitter Town Hall Cynicism is Misplaced

  July 12, 2011

• Simplicity and Integration Continue to Drive Facebook's Success

  July 9, 2011

• PR and Communications Implications of Google+ (and Other Observations)

  July 6, 2011

• Cisco Systems Embraces "Media Company" Concept with Launch of The Network

  June 29, 2011

• How Easy Do You Make It for Your Fans and Customers to Share Content?

  June 29, 2011

• Has Social Media Been Around Long Enough to Be a Field of Expertise?

  June 27, 2011

• Another Study Distorts the Cost of Employee Social Networking

  June 27, 2011

• I'd hire a social media expert, and maybe you should, too

  June 2, 2011

• Five Curation Opportunities for Employee Communications

  May 22, 2011

• The American Revolution, Newspapers, Social Media, and Driving Change...

  April 30, 2011

• 'For Immediate Release': How the social evolution has altered my news-gathering process

  April 9, 2011

• GE Takes Internal Conferences to a New Level

  March 9, 2011

• Employees as content curators

  March 2, 2011

• Logo Twitter Accounts are Fine If They Meet Your Audience's Needs

  Feb. 24, 2011

• Add Quora to your list of high-value social sites

  Jan. 13, 2011

• Planely: A social network that does one thing

  Jan. 4, 2011

• WikiLeaks: The most overhyped story of 2010

  Dec. 28, 2010

• Don't be a PR ambulance chaser

  Dec. 15, 2010

• A point-by-point demolition of the latest case for blocking employee access to social media

  Dec. 4, 2010

• Activate employees who already use social media, improve business literacy for the rest

  Nov. 29, 2010

• Has the time come for PR professionals to disclose client plans?

  Nov. 22, 2010

• How to Rock a Tweetchat

  Oct. 25, 2010

• Twitter, asynchronous communication, and customer service

  Sept. 8, 2010

• Are you ready to incorporate QR codes into your communications?

  Sept. 7, 2010

• It's time for the anti-social media guru meme to die

  Aug. 31, 2010

• Are we becoming a nation of whiners or adapting to a new channel for obtaining customer service?

  Aug. 13, 2010

• Social media policies are stupid. But your company still needs one.

  July 2, 2010

• Are all media social? It depends on your definition

  April 24, 2010

• Chaos is not a strategy

  March 5, 2010

• Forrester's blogging policy misses the IP point

  Feb. 10, 2010

• Open access is smart business, not an employee entitlement

  Jan. 9, 2010

• Will SEO spell the end of headline pun-ishment?

  Dec. 25, 2009

• Beware brand fragmentation

  Dec. 9, 2009

• BCS launches an ill-advised Twitter account

  Nov. 21, 2009

• What the hell is up with Technorati?

  Nov. 11, 2009

• The irony of investing in social marketing while blocking your own employees

  Oct. 9, 2009

• Revitalizing StopBlocking.org

  Aug. 29, 2009

• Please, pay attention to that 140-character limit

  Aug. 23, 2009

• For Bing, slow and steady may win the race

  Aug. 22, 2009

• 10 ways PR and marketing are every bit as powerful as trusted peers

  Aug. 18, 2009

• Sorry, Rupert, pay walls won't work. But thanks for playing.

  Aug. 7, 2009

• Conclusions drawn from Twitter study don't add up

  Aug. 5, 2009

• Has social media paid off with improved customer satisfaction?

  July 27, 2009

• The ethics of publishing stolen material

  July 17, 2009

• Bad PR can work, but it's still the wrong thing

  July 12, 2009

• I have invites for BuzzStream beta

  July 10, 2009

• Love social media releases or hate 'em, they work

  June 30, 2009

• What aspects of social media rate a large-scale research study?

  June 5, 2009

• FIR Interview: Jeremiah Owyang, Senior Analyst, Forrester Research

  May 1, 2009

• Two employees threaten pizza chain's reputation

  April 14, 2009

• My podcasting travel rig

  April 12, 2009

• An open query to Robert Scoble

  April 7, 2009

• FIR Interview: Jack O'Dwyer

  Jan. 22, 2009

• Professional behavior results in an effective embargo

  Jan. 11, 2009

• PR skills of the future

  Jan. 5, 2009

• The future of the media embargo

  Dec. 29, 2008

• Live Twittering and the 140-character news cycle

  Dec. 20, 2008

• Scott FIR Interview: Scott Monty, Head of Social Media, Ford Motor Company

  Dec. 12, 2008

• When can I have one?

  Nov. 17, 2008

• Blogs bringing out our best

  Nov. 4, 2008

• The extent of the spam problem

  Nov. 2, 2008

• FIR Interview: Francois Gossieaux on "Tribalization of Business" study

  Oct. 9, 2008

• FIR Interview: Niall Cook on "Enterprise 2.0"

  Oct. 8, 2008

• Research brief links engagement, business improvement to internal use of Web 2.0

  Sept. 29, 2008

• Roger D'Aprix on the skeptical workforce

  Sept. 21, 2008

• FIR Interview: A Conversation with Jane Rowe

  Sept. 18, 2008

• Podcasting from the heartâ€"with editing

  Sept. 7, 2008